Papua New Guinea Unveils Groundbreaking National Tourism Policy 2025–2045, Paving the Way for Sustainable Growth and Cultural Preservation

Published on November 23, 2025

Papua New Guinea has unveiled its National Tourism Policy 2025–2045 in a significant ceremony held at APEC Haus in Port Moresby. This new policy marks a crucial step in the nation’s efforts to build a sustainable, dynamic tourism sector that will contribute to the country’s long-term economic development. The announcement follows extensive consultations across the country, gathering insights from a diverse group of stakeholders, including government agencies, private sector operators, non-governmental organizations, academics, and community groups.

This policy, a comprehensive review of the previous 1995 National Tourism Policy, is supported by the Pacific Private Sector Development Initiative (PSDI), an Asian Development Bank program delivered in collaboration with Australia and New Zealand. The review process began with consultations in December 2022, followed by regional forums and the development of an Issues Paper that guided the drafting process.

A Collaborative and Inclusive Development Process

The creation of the National Tourism Policy was shaped by an inclusive and detailed process. After a national validation workshop in December, followed by months of technical vetting, the final policy received endorsement from the National Executive Council. This collaborative approach ensured that the new policy addresses the diverse needs and opportunities within the tourism sector and reflects the aspirations of local communities.

The policy outlines a coordinated, whole-of-government approach to tourism development, focusing on both growth and the broader social and environmental benefits. At its core, the strategy promotes sustainability, cultural protection, and community empowerment, ensuring that tourism growth does not come at the expense of Papua New Guinea’s natural and cultural resources.

Key Focus Areas for the Tourism Sector

The National Tourism Policy identifies 15 key policy areas crucial for the growth and resilience of the tourism sector. These areas are grouped under five central themes: environmental sustainability, cultural protection, community empowerment, inclusive economic growth, and resilience. These themes underline the country’s commitment to fostering a tourism sector that respects and celebrates its rich natural and cultural heritage.

Additionally, the policy highlights several key areas for development. These include governance, destination development, industry standards, workforce training, visitor safety, and the strengthening of air connectivity. By addressing these areas holistically, the policy aims to build the necessary infrastructure, improve safety measures, and enhance service standards to attract more visitors to the country.

Promoting Papua New Guinea as a Leading Travel Destination

Eric Mossman Uvovo, Chief Executive Officer of the Tourism Promotion Authority (TPA), described the unveiling of the National Tourism Policy as a landmark moment for the country. The new policy sets a clear direction for the tourism sector, positioning Papua New Guinea as a leading destination for travelers seeking authentic, immersive experiences.

The policy outlines how the country’s unique offerings—ranging from its vibrant indigenous cultures and diverse ecosystems to its rugged landscapes and pristine natural environments—will be promoted to attract both domestic and international visitors. Papua New Guinea’s commitment to sustainable tourism practices will ensure that the country’s diverse attractions remain protected while benefiting from increased tourism-driven economic growth.

Celebrating Papua New Guinea’s Rich Heritage and Natural Beauty

One of the primary goals of the National Tourism Policy is to highlight Papua New Guinea’s rich cultural diversity and pristine natural environment. The country is home to a stunning array of ecosystems, from tropical rainforests and coral reefs to expansive mountains and untouched beaches. Its indigenous cultures, with languages and traditions that have been preserved for thousands of years, are a major draw for travelers seeking authentic, off-the-beaten-path experiences.

The new policy recognizes the importance of promoting these unique offerings while maintaining the balance between tourism growth and the preservation of the environment. Sustainable tourism practices will play a key role in fostering long-term success for the sector, ensuring that both local communities and the natural world benefit from the country’s rising prominence as a travel destination.

Moving Forward: A Coordinated Approach to Tourism Development

The National Tourism Policy lays the groundwork for a new era in Papua New Guinea’s tourism industry, calling for coordinated action from government, industry, and local communities. It emphasizes the need to strengthen infrastructure, improve workforce training, and enhance visitor safety—all while maintaining a commitment to cultural and environmental preservation.

One of the policy’s key areas is improving air connectivity, which will make it easier for international travelers to access the country’s diverse destinations. By supporting the development of key tourism destinations and enhancing service standards, the policy aims to position Papua New Guinea as a must-visit destination for adventure, cultural tourism, and eco-tourism.

Conclusion: Unlocking Papua New Guinea’s Tourism Potential

The introduction of the National Tourism Policy marks a significant step forward for Papua New Guinea’s tourism sector. By focusing on sustainability, cultural preservation, and community empowerment, the policy ensures that the country’s tourism industry will grow responsibly, benefiting both the economy and local communities.

The comprehensive vision outlined in the National Tourism Policy aims to position Papua New Guinea as a leading travel destination, known for its rich cultural heritage, pristine environments, and immersive experiences. As the country begins to implement this new strategy, it is set to unlock its full potential, offering travelers an unforgettable journey through one of the world’s most unique and culturally diverse destinations.