Pegasus Airlines launches Silicon Valley Technology lab

Saturday, December 16, 2023

Pegasus Airlines Embarks on Silicon Valley Venture to Establish a Cutting-Edge Technology Innovation Lab.

In a bold move towards fortifying its digital transformation journey, Pegasus Airlines has initiated the establishment of a Technology Innovation Lab in the heart of Silicon Valley, USA. This strategic endeavor comes as a significant leap in the airline’s commitment to sustainable technological advancement.

Since launching its “Your Digital Airline” initiative in 2018, Pegasus Airlines has consistently invested in technology, aiming to streamline and enhance both passenger experiences and operational efficiency. The decision to create a Technology Innovation Lab underscores the company’s dedication to staying at the forefront of global technological advancements.

Güliz Öztürk, CEO of Pegasus Airlines, highlighted the pivotal role of technology in the company’s identity, stating, “Our investments in technology have been a defining factor in setting us apart. With this new endeavor, we’re poised to further enhance our digitalization journey’s sustainability by establishing a Technology Innovation Lab in Silicon Valley. This lab will serve as our hub for monitoring and evaluating the latest global technological trends, enabling us to continuously improve our processes and enrich our passengers’ experiences.”

Barış Fındık, Chief Information Officer at Pegasus Airlines, reiterated the airline’s determination to become a technological leader in the aviation sector. He expressed the company’s intent to collaborate with startups, universities, and technology experts to leverage the latest innovations in artificial intelligence, mobile capabilities, self-service solutions, and other cutting-edge technologies. This strategic direction positions Pegasus Airlines to make a significant global impact beyond its local influence.

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