Pennsylvania Joins Illinois, Colorado, New York, Tennessee, California, and Others in Boosting US Tourism with a Surge in Visitor Spending and Tax Revenue Last Year: Everything You Need to Know

Published on October 16, 2025

In 2024, Pennsylvania joined Illinois, Colorado, New York, Tennessee, California, and others in boosting U.S. tourism, with a surge in visitor spending and tax revenue, highlighting tourism’s growing economic impact. This impressive growth reflects not just Pennsylvania’s rich cultural and natural offerings, but also the broader trend across the nation, where tourism continues to emerge as a pivotal economic driver. With Pennsylvania contributing nearly $50 billion in visitor spending, the state has firmly established itself as a significant player in the U.S. tourism sector.

The surge in tourism has bolstered local economies, created thousands of jobs, and generated billions in tax revenue. States like Pennsylvania, alongside other tourism powerhouses, are witnessing firsthand the profound economic impact of the travel industry. From Philadelphia’s historic landmarks to the scenic beauty of the Pocono Mountains, Pennsylvania’s diverse attractions have drawn millions of visitors, fueling its rise as a top destination.

As we explore Pennsylvania’s role in this tourism boom, it’s clear that the state’s growth mirrors the success seen in states like California and Tennessee, all contributing to the broader momentum of U.S. tourism’s economic resurgence.

Pennsylvania: A State Rich in History and Natural Beauty

In 2024, Pennsylvania’s tourism industry generated $84 billion in economic impact, with $49.9 billion in visitor spending. This activity supported over 514,000 jobs and contributed $10.5 billion in state and local tax revenue. Pennsylvania’s diverse attractions, from the historic sites of Philadelphia to the natural beauty of the Pocono Mountains, continue to draw millions annually. The state’s unique mix of culture, history, and outdoor adventure makes it a top choice for tourists. Philadelphia, home to the Liberty Bell and Independence Hall, remains a major highlight, while Pittsburgh is a hub for tech and innovation, drawing tourists with its diverse offerings and revitalized downtown.

Pennsylvania City Guide:

• Philadelphia: Explore historic landmarks like Independence Hall and the Liberty Bell, and enjoy the city’s renowned culinary scene.
• Pittsburgh: Known for its steel industry history, now transformed into a hub for technology and education, with attractions like the Andy Warhol Museum.
• Hershey: Visit the Hersheypark amusement park and the Hershey Chocolate World for family-friendly fun.

Illinois: A Hub of Culture and Commerce

Illinois experienced a tourism boom in 2024, attracting 113 million visitors who spent a record $48.5 billion. This influx generated $4.7 billion in state and local tax revenue and supported over 282,000 jobs. Chicago, the state’s largest city, was a key player in this success, drawing millions with its iconic architecture, world-class museums, and entertainment. With landmark attractions like Millennium Park and Navy Pier, the city remains a cultural and economic powerhouse. Outside Chicago, Illinois offers diverse experiences—from the rich history of Springfield to the picturesque small town of Galena. The state’s tourism industry continues to thrive, providing vital employment opportunities and contributing to the local economy.

Illinois City Guide:

• Chicago: Explore iconic landmarks like the Willis Tower, Millennium Park, and the Magnificent Mile for shopping and dining.
• Springfield: Visit the Abraham Lincoln Presidential Library and Museum to learn about the 16th president’s life and legacy.
• Galena: A charming small town known for its well-preserved 19th-century buildings and scenic views of the Mississippi River.

Colorado: Adventure and Scenic Beauty at Every Turn

Colorado’s tourism industry contributed $28.5 billion to the state’s economy in 2024, supporting over 188,000 jobs. This tourism-driven activity generated a combined $1.9 billion in state and local tax revenue, showcasing the state’s role as a prime destination for outdoor enthusiasts and cultural tourists alike. From the majestic Rocky Mountains to vibrant cities like Denver and Boulder, Colorado draws visitors year-round. Whether it’s skiing in Aspen or hiking in the national parks, the state’s diverse landscapes continue to be a major draw. With increasing demand for outdoor adventures, Colorado’s tourism sector remains a crucial economic force, benefiting local economies across the state.

Colorado City Guide:

• Denver: Known as the “Mile-High City,” offering a mix of outdoor activities, cultural institutions like the Denver Art Museum, and a thriving craft beer scene.
• Aspen: A world-renowned ski resort town that transforms into a summer haven for hiking, festivals, and upscale dining.
• Boulder: Famous for its outdoor lifestyle, with numerous trails, the Flatirons rock formations, and a vibrant downtown area.

New York: A Global Magnet for Culture and Innovation

New York State’s tourism industry reached new heights in 2024, with visitor spending totaling $51 billion. This generated $6.8 billion in tax revenue and supported over 388,000 jobs. New York City remains the focal point, with iconic landmarks such as Times Square, Central Park, and the Statue of Liberty drawing millions of tourists each year. The city’s cultural scene, including Broadway, world-class museums, and vibrant neighborhoods, ensures that it continues to be one of the most visited cities globally. Beyond NYC, the state offers visitors the natural beauty of the Adirondacks, Niagara Falls, and Finger Lakes, making it a diverse destination for travelers.

New York City Guide:

• Manhattan: Visit iconic sites like Times Square, Central Park, and the Empire State Building.
• Brooklyn: Explore neighborhoods like Williamsburg for arts and culture, and enjoy views from the Brooklyn Bridge.
• Queens: Experience diverse cuisines and cultural festivals in this multicultural borough.

Tennessee: Music, Mountains, and a Thriving Economy

In 2024, Tennessee’s tourism industry set a new record with $31.7 billion in direct visitor spending, welcoming 147 million visits. This surge generated $3.3 billion in state and local tax revenue and supported around 100,000 jobs. Nashville, the state’s vibrant capital, played a significant role in this success, contributing $11.2 billion in visitor spending. With its musical heritage, including the Grand Ole Opry and country music landmarks, Tennessee continues to draw tourists from around the world. The tourism sector remains a vital economic driver, benefiting not just large cities like Nashville but also the scenic Great Smoky Mountains and smaller towns. This growth in tourism translates to higher employment rates and increased tax revenue, reinforcing Tennessee’s position as a top destination.

Tennessee City Guide:

• Nashville: Known as “Music City,” famous for its vibrant country music scene, including the Grand Ole Opry and the Country Music Hall of Fame.
• Gatlinburg and Pigeon Forge: Gateway towns to the Great Smoky Mountains National Park, offering attractions like Dollywood and scenic mountain views.
• Memphis: Home to historic sites such as Graceland and the National Civil Rights Museum, reflecting the city’s rich cultural heritage.

California: Sun, Sand, and Unmatched Economic Impact

California continues to lead the U.S. tourism industry, with 2024 visitor spending reaching a staggering $157.3 billion. This spending supported approximately 1.2 million jobs and generated $12.6 billion in state and local tax revenue. The state’s unique blend of natural beauty, world-class cities, and iconic attractions makes it a top destination for travelers from around the globe. From the beaches of Southern California to the wine regions of Napa Valley and the tech hub of Silicon Valley, California offers something for every type of traveler. The tourism sector remains an economic powerhouse, contributing significantly to the state’s overall financial health.

California City Guide:

• Los Angeles: Explore Hollywood, the Getty Center, and enjoy the city’s vibrant nightlife.
• San Francisco: Visit the Golden Gate Bridge, Alcatraz Island, and the city’s historic cable cars.
• San Diego: Known for its beautiful beaches, Balboa Park, and the world-famous San Diego Zoo.

Tourism Impact Across US States: Key Stats and Economic Contributions

• Florida: $94.5B in visitor spending, 468K jobs supported, and $6.7B in tax revenue in 2024, driven by destinations like Orlando and Miami.
• Texas: $36.7B in visitor spending, 315K jobs, and $3.5B in tax revenue, with Houston and Austin being major tourist hubs.
• Georgia: $45.2B in visitor spending, 500K jobs, and $3.5B in tax revenue, led by Atlanta’s cultural and business tourism.
• West Virginia: $9.0B in visitor spending, 77K jobs, and $1.2B in tax revenue, boosted by outdoor activities in the Appalachian region.
• Colorado: $28.5B in visitor spending, 188K jobs, and $2.5B in tax revenue, thanks to its mountains and Denver’s attractions.

Pennsylvania’s $84B tourism boost fuels jobs and growth, joining Illinois, Colorado, New York, Tennessee, California, and others in a surge of visitor spending, highlighting tourism’s economic impact.

Conclusion

In 2024, Pennsylvania joined Illinois, Colorado, New York, Tennessee, California, and others in boosting U.S. tourism, with a significant surge in visitor spending and tax revenue. This growth reflects the broader trend of tourism’s growing economic impact, which has become a key driver of job creation, local economic development, and national prosperity. As states like Pennsylvania continue to capitalize on their unique attractions, tourism remains a critical economic engine for the U.S., generating substantial revenue and supporting communities across the nation.