Philippine Tourism Strengthened with Landmark Partnership to Boost Indian Inbound Travel, Paving the Way for Long-Term Growth

Published on December 13, 2025

The Philippine Department of Tourism (DOT PH) and CG Hospitality Global, the hospitality arm of CG Corp Global, have signed an agreement to boost tourism between India and the Philippines, which has the potential to reshape the future of regional tourism. India, one of the world’s fastest-growing outbound travel markets, is expected to send more than 50 million people abroad each year in the coming years. Recognising this enormous potential, the Philippines is establishing itself as a key destination for Indian tourists through this strategic partnership aimed at tapping into the vast market.

This agreement, signed in Manila, is a first-of-its-kind collaboration between the public and private sectors to promote market development and long-term tourism growth. It aims to boost inbound tourism from India by implementing joint promotions, improving connectivity, and creating seamless travel experiences for Indian visitors. The partnership will highlight the Philippines’ natural beauty, wellness offerings, and unique cultural experiences, ensuring that Indian tourists are well-informed and encouraged to visit.

The Role of The Farm at San Benito

Central to this collaboration is The Farm at San Benito, a flagship property of CG Hospitality Global. A world-renowned eco-luxury wellness resort located south of Manila, The Farm is set to play a crucial role in attracting Indian tourists to the Philippines. Spanning over 52 hectares of lush greenery, the resort offers guests an unparalleled, life-changing experience. The property features over 70 exclusive suites, villas, and residences, each designed to provide comfort and tranquillity amidst the natural beauty of the Philippines.

The Farm’s success stems from its focus on holistic wellness, offering medically supervised health programmes and services that cater to the well-being of guests. Its unique offerings, including yoga, detox programmes, and healing therapies, attract visitors seeking rest and rejuvenation. The resort’s natural surroundings, overlooking Mount Malarayat, create the perfect environment for those looking for peace and relaxation. The partnership with the Philippine Department of Tourism further strengthens the resort’s position as a prime destination for Indian travelers, offering them a retreat that combines wellness with luxury.

Moreover, The Farm at San Benito will soon become part of the prestigious Marriott Autograph Collection, elevating its global stature and attracting more international guests. This move is expected to enhance the Philippines’ appeal as a top-tier wellness destination, particularly for high-end travelers from India seeking exclusive, luxurious experiences.

Expanding the Philippines’ Appeal to Indian Tourists

The partnership goes beyond just promoting The Farm at San Benito. It marks the beginning of a broader initiative aimed at making the Philippines more accessible and attractive to Indian travelers. With the Philippines’ rich cultural heritage, beautiful landscapes, and renowned hospitality, the country offers a wealth of experiences that align with the preferences of Indian tourists.

From pristine beaches to scenic mountain ranges and cultural landmarks, the Philippines is positioning itself as a year-round destination for tourists from India. The Philippines’ Department of Tourism plans to work closely with CG Hospitality Global to enhance promotional efforts, making Indian travelers more aware of the destination’s offerings through targeted campaigns, digital platforms, and travel exhibitions. Furthermore, CG Hospitality Global is exploring partnerships with Indian tour operators and travel agencies to ensure that access to the Philippines is seamless for travelers across India.

Additionally, India’s outbound tourism market is expected to grow rapidly, driven by the rising middle class and increasing disposable income. This presents a unique opportunity for the Philippines to position itself as a desirable holiday destination for Indian tourists, offering everything from family-friendly beach resorts to romantic getaways and wellness retreats like The Farm at San Benito.

CG Hospitality Global’s Vision for the Future

The partnership is only the beginning of CG Hospitality Global’s ambitious plans to expand its presence in the tourism industry, particularly in India and the Philippines. CG Hospitality Global has laid out an aggressive expansion strategy that includes opening 20 properties over the next five years. The goal is to create more opportunities for Indian travelers to experience the high standards of hospitality and luxury that CG Hospitality is known for.

CG Hospitality’s portfolio spans more than 225 hotels and resorts across 12 countries, with over 15,000 keys. The company’s success is built on a strong foothold in India, where it operates over 150 hotels under the Fern Series by Marriott brand. By 2030, CG Hospitality plans to expand its Indian network to 500 hotels, further cementing its position as a leading player in the hospitality sector.

This extensive network of properties serves as a critical engine for driving cross-border tourism, and the collaboration with the Philippine Department of Tourism is expected to leverage this robust network to boost Indian arrivals in the Philippines.

The Vision of CG Hospitality Global

CG Hospitality Global has a well-established reputation for excellence, with a portfolio that includes some of the most iconic properties worldwide. The company has partnered with globally renowned hospitality brands, such as IHCL (Taj Group), Jetwing Hotels, Doubletree by Hilton, and Fairmont to expand its reach. It also operates notable properties like Taj Exotica Resort & Spa in the Maldives, Jetwing Vil Uyana in Sri Lanka, The Farm at San Benito in the Philippines, and Meghauli Serai – A Taj Safaris Lodge in Nepal.

Looking ahead, CG Hospitality Global aims to have over 600 hotels and 30,000 keys by 2028. The company’s diversified portfolio reflects its commitment to expanding its global footprint, particularly in destinations like India and the Philippines, which are seen as high-growth markets.

In addition to its tourism and hospitality ventures, CG Hospitality Global’s joint ventures with leading hospitality brands like IHCL and Jetwing Hotels highlight the company’s ability to form successful partnerships that promote tourism and support local economies. These partnerships contribute significantly to regional tourism development and bolster the company’s reputation as a key player in global hospitality.

India’s Role in Regional Tourism Growth

India has become a powerful force in the global tourism landscape, with its growing middle class and increasing number of outbound travelers. The partnership between CG Hospitality Global and the Philippine Department of Tourism seeks to tap into this growing market and create new pathways for millions of Indians to experience the Philippines.

India’s growing interest in wellness tourism, particularly in luxury resorts like The Farm at San Benito, positions the Philippines as an ideal destination for high-end Indian tourists. With the Philippines’ diverse offerings—from wellness retreats and pristine beaches to vibrant cities and rich culture—Indian travelers are set to benefit from a wealth of new travel opportunities.

Strengthening Ties for Long-Term Growth

The new partnership between the Philippine Department of Tourism and CG Hospitality Global is a promising development that will pave the way for more tourism between India and the Philippines. As one of the world’s most powerful outbound markets, India’s growing demand for international travel will continue to fuel growth in the Philippine tourism industry. The Farm at San Benito, as part of CG Hospitality’s larger network, will play an important role in attracting Indian visitors to the Philippines by providing a unique blend of wellness, luxury, and world-class hospitality.

This collaboration is a significant step towards positioning the Philippines as a top destination for Indian tourists, opening up new avenues of tourism growth and creating long-term opportunities for both countries. With plans for future expansion and joint promotions, this partnership is poised to shape the region’s tourism future for many years to come.

[Image Source: The Farm at San Benito Official Website]