Phu Quoc Sets New Benchmark for Asian Tourism with Over One MillionInternational Visitors and a Remarkable 99.5% Surge in Revenue, Becoming Vietnam’s Premier Destination in 2025

Published on December 1, 2025

Phu Quoc has firmly established itself as Vietnam’s premier destination in 2025, attracting an impressive one point six million international visitors and experiencing a staggering 99.5% surge in tourism revenue. This remarkable growth can be attributed to the island’s growing appeal, driven by increased international connectivity, including charter flights from Russia and new routes from Sun Phu Quoc Airways. The island’s perfect weather, pristine beaches, and vibrant cultural offerings have captivated travelers from over 150 countries, making it one of the most sought-after destinations in Asia. With continued infrastructure investments and a strong focus on sustainable tourism, Phu Quoc is poised to maintain its status as a top global hotspot for years to come.

Phu Quoc, hailed as the most beautiful destination in Asia by readers of Condé Nast Traveler, has become a beacon for international tourism. In the first 11 months of this year alone, nearly 1.6 million foreign visitors flocked to the island, marking a stunning 80.9% increase compared to the previous year. This sharp rise in tourist numbers has also translated into a massive boost in tourism revenue, which has skyrocketed by 99.5%, reaching an impressive VND39 trillion, as reported by Sai Gon Giai Phong newspaper.

This growth surge is primarily attributed to the return of international travelers, especially with the introduction of charter flights from Russia, which have significantly increased visitor traffic. Today, Phu Quoc is attracting tourists from over 150 countries and regions, including Russia, the Commonwealth of Independent States (CIS), South Asia, and traditional markets like Korea, China, and Japan. The island has positioned itself as a global destination, blending the allure of natural beauty with the rich cultural experiences it offers.

Phu Quoc’s tourism resurgence is not just about quantity but also about diversification. The island has seen a variety of international tourists visiting throughout the year. To support this growing demand, Sun Phu Quoc Airways, Vietnam’s newest airline, is set to launch direct flights from Seoul to Phu Quoc in March 2026, with additional routes planned from Busan in September 2026. The airline will also introduce flights from Taipei and Kaohsiung to Phu Quoc starting in 2026, signaling the island’s increasing integration into regional travel networks. These routes promise to further elevate Phu Quoc as a premier destination for both leisure travelers and business visitors.

Last year, Phu Quoc welcomed approximately 960,000 international tourists, with an initial target of 1 million visitors for 2025. However, with the island already surpassing that milestone, it is clear that Phu Quoc has become one of the key players in Vietnam’s tourism industry. Celebrities from across Asia, including renowned actress and model Jumbo Tsang and singer-actress Gillian Chung, have been spotted on the island, adding a touch of glamour and further promoting its appeal to high-profile visitors.

Phu Quoc’s popularity is also a result of its year-round appeal. The island’s peak tourist season runs from October to May, when the weather is nothing short of perfect—sunny days, gentle breezes, and a crystal-clear blue sea create an idyllic environment for beach lovers and those seeking a tropical getaway. The island’s beaches, resorts, and rich cultural heritage offer a unique combination that attracts both nature lovers and those interested in Vietnam’s cultural depth. From tranquil beachside escapes to vibrant local markets, Phu Quoc continues to enchant its visitors.

Looking beyond the numbers, the tourism boom on Phu Quoc is part of a broader trend in Vietnam’s tourism sector. The island’s development has been accompanied by increased investments in infrastructure, making travel even more accessible and enjoyable. The improved airport facilities, modern hotels, and world-class resorts have played a crucial role in positioning Phu Quoc as a destination that offers both luxury and authentic cultural experiences.

As Phu Quoc continues to grow, its role in promoting sustainable tourism will become increasingly important. With its pristine beaches and rich natural resources, the island faces the challenge of balancing growth with environmental preservation. Tourism authorities have recognized the importance of ensuring that the island’s growth does not come at the expense of its natural beauty, and steps are being taken to ensure sustainable practices are implemented in the development of the tourism industry.

Looking ahead, Phu Quoc is poised for even greater success. With new flight routes and continued investments in infrastructure, the island is on track to become a global leader in tourism. As international travel continues to rebound, Phu Quoc’s stunning beaches, rich culture, and growing tourism offerings are sure to draw even more visitors from around the world. With its blend of natural beauty and modern conveniences, Phu Quoc is set to remain one of Asia’s most sought-after destinations for years to come.

Phu Quoc has become Vietnam’s top tourism destination in 2025, drawing one point six million international visitors and achieving a 99.5% revenue increase. This surge is driven by increased international flights, ideal weather, and the island’s growing reputation as a must-visit destination in Asia.

In summary, Phu Quoc has experienced remarkable growth in tourism, surpassing expectations and solidifying its place as a top destination for international travelers. The island’s strategic investments in infrastructure, new flight routes, and continued emphasis on sustainable development ensure that it will remain a beacon of beauty and tourism success for the foreseeable future. Whether visitors are drawn by the perfect weather, the pristine beaches, or the cultural richness of the island, Phu Quoc’s allure is undeniable.