Published on December 5, 2025

Maspalomas, one of the prime tourist spots in Gran Canaria, is experiencing an exciting winter boom as European tourists flock to its sun-drenched shores this Christmas season. The beautiful southern coastline, comprising popular areas like Maspalomas, Meloneras, and Mogán, is now a top destination for holiday travelers looking for premium sun-seeking experiences amidst the winter chill. However, these sunny escapes come at a premium.
Accommodation prices are soaring to unprecedented levels, with luxury hotels and resorts leading the charge in hiking their rates for the holiday period. Demand has surged, driven by travelers from distant European countries such as Norway, Germany, and the UK who are eager to spend their Christmas basking in the warmth of the Canary Islands. For many, the prices are high, but the demand speaks volumes about the appeal of this stunning destination.
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In terms of airfares, flights from Nordic countries, particularly Norway, have seen the most significant rise in prices. A one-way ticket to Gran Canaria during the Christmas week now costs upwards of €450, underscoring the growing dependence on Nordic travelers. Norwegian tourists have been flocking to the island in record numbers, willing to pay high prices for the much-needed winter escape. Similarly, UK and German markets also show rising demand, with ticket prices hovering around €300 for the same period.
As we look towards the accommodation landscape, it’s evident that luxury properties are taking full advantage of the peak season. In the upscale resorts of Maspalomas, prices for 5-star hotels have surpassed €360 per night for a double room, reflecting the high demand for quality service and exclusive amenities that these premium establishments offer.
Hotels in the 3- and 4-star segments have maintained more consistent pricing, with rooms averaging between €150 and €250 per night. These categories are seeing steady bookings and fewer fluctuations compared to their high-end counterparts, signaling that visitors still seek the island’s beauty but may be more conscious of costs. Nevertheless, the trend is clear: Gran Canaria’s luxury accommodation market is thriving, and it’s clear that higher revenues will follow in 2026 due to the sustained demand.
What makes Gran Canaria such a sought-after destination for Europeans during the winter season? First and foremost, the island’s mild climate during the cold months offers a warm respite from the bitter winters of mainland Europe. Maspalomas and nearby areas boast sun, sea, and natural landscapes, which are hard to resist during the Christmas holidays.
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Additionally, Gran Canaria has developed a strong tourism infrastructure, offering everything from luxury spas and resorts to traditional Spanish experiences, making it an ideal destination for families, couples, and luxury travelers alike. As demand from Nordic and European tourists escalates, the island has cleverly positioned itself as a prime destination for holidaymakers seeking an indulgent winter escape.
For those considering visiting Gran Canaria this holiday season, there are a few travel tips that could enhance the experience:
Looking beyond Christmas 2025, Gran Canaria’s tourism industry is on track for continued growth. In fact, Gran Canaria has set itself up to capitalize on international demand for 2026, as more European travelers continue to consider the island their ultimate winter sanctuary. The mild weather, stunning views, and luxury offerings will likely keep Maspalomas at the top of many travelers’ lists.
The surge in demand for Gran Canaria during Christmas 2025 signals a shift toward more luxury and premium tourism experiences. The price hikes seen in airfares and accommodations are a direct response to the growing willingness of tourists, especially those from Nordic countries, to pay for a slice of winter paradise. As Gran Canaria continues to thrive as a high-end destination, visitors are reminded that this holiday season will not be cheap. However, the island’s unparalleled offerings make it well worth the investment for those in search of sun, sea, and luxury during the colder months.
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Friday, December 5, 2025
Friday, December 5, 2025
Friday, December 5, 2025
Friday, December 5, 2025