Saltburn-by-the-Sea, UK: Two Million Euro Revitalisation Now Transforms Coastal Gem into Vibrant Tourist Destination

Published on June 24, 2025

Once considered one of the UK’s most underrated seaside towns, Saltburn-by-the-Sea is experiencing a renaissance following a £2 million investment aimed at revitalising its infrastructure and enhancing its appeal to tourists and locals alike. Situated in the Redcar and Cleveland borough, this charming coastal town is renowned for its Victorian architecture, sandy beaches, and unique attractions, including the oldest water-powered funicular in Britain the Saltburn Cliff Lift.

A Rich History Meets Modern Revitalisation

Saltburn’s history as a seaside resort dates back to 1861, with the arrival of the Stockton and Darlington Railway, which spurred the development of the town. Over the years, Saltburn has maintained its Victorian charm, featuring a traditional pier, Italian gardens, and a vibrant arts scene. However, in recent decades, the town faced challenges common to many British seaside resorts, including declining visitor numbers and outdated infrastructure.

The £2 million regeneration project, funded by Redcar and Cleveland Borough Council, was initiated to address these issues and rejuvenate Saltburn’s status as a premier coastal destination. The improvements focus on enhancing accessibility, modernising facilities, and preserving the town’s historic character.

Key Enhancements and Infrastructure Upgrades

One of the most significant aspects of the regeneration is the enhancement of the Upper and Lower Promenades. The Upper Promenade has seen the installation of new street lighting, additional seating, and a resurfaced footway, making it more inviting for visitors. The Lower Promenade has undergone essential infrastructure upgrades, including the restoration of the historic balustrade, ensuring both safety and aesthetic appeal.

In response to increasing visitor numbers, the town’s most popular car park has been expanded, and an adjacent overflow car park has been constructed. These additions include electric vehicle (EV) charging points and facilities for motorhomes, catering to a diverse range of visitors. The improvements aim to alleviate parking issues during peak tourist seasons and encourage sustainable travel options.

The grade-II listed Albert Memorial, a landmark that had fallen into disrepair, has been meticulously restored, preserving an important piece of Saltburn’s heritage. Additionally, various local footpaths have been improved, facilitating easier exploration of the town’s scenic surroundings.

Economic Impact and Community Benefits

The regeneration has already begun to yield positive results. Councillor Carrie Richardson, Deputy Leader and Cabinet Member for Climate and Culture at Redcar and Cleveland Borough Council, expressed her delight at the project’s success, stating, “Saltburn is one of our most popular and much-loved beauty spots, and visitor numbers continue to grow year on year. Such popularity has created an increased demand for visitor infrastructure, particularly during the peak tourist season, and we want to enhance the visitor experience.” She added that the improvements have not only attracted more tourists but have also provided a boost to local hospitality businesses.

The town’s rejuvenation aligns with broader regional efforts to promote tourism in the Tees Valley. According to the Tees Valley Destination Management Plan, tourism is a significant contributor to the local economy, with over 20 million visits generating more than £1 billion annually. By enhancing destinations like Saltburn, the region aims to increase its share of the tourism market and support local businesses.

Attractions Drawing Visitors

Saltburn’s unique attractions continue to draw visitors from across the country. The Saltburn Cliff Lift, a water-powered funicular railway that has been in operation since 1884, offers panoramic views of the coastline and provides easy access to the beach and pier. The Victorian Pier, extending 200 metres into the North Sea, remains a favourite spot for leisurely walks and fishing. The town’s sandy beach, combined with its rugged cliffs, provides a picturesque setting for various water sports, including surfing and paddleboarding.

Cultural events, such as the Saltburn Folk Festival and the Custom Classic Car Show, add to the town’s vibrant atmosphere, attracting both locals and tourists. The growing arts scene, with galleries and local exhibitions, further enriches the cultural fabric of Saltburn.

Looking Ahead

Having successfully completed the £2 million regeneration programme, Saltburn-by-the-Sea will continue to thrive as a successful tourist attraction. With a blend of heritage, modern facilities and natural resources, it offers an attractive alternative to more commercialised coastal resorts. With rising numbers, ongoing infrastructure investment and consultation with the community will be necessary to sustain and take forward the renewal of the town.
For further information on Saltburn-by-the-Sea and things to do and events, please visit the official Redcar and Cleveland Borough Council website.

(Source: Redcar and Cleveland Borough Council, Tees Valley Combined Authority)