Savour Domaine Serene Wines On United Airlines International Flights

Published on December 10, 2025

Domaine Serene, the prestigious Willamette Valley winery, is making its mark on global travel as its award-winning wines now feature on United Airlines’ international flights. This collaboration brings Oregon’s celebrated wines to a broader audience, enhancing the luxury onboard experience for travelers flying in United’s Polaris business class.

United Airlines has selected Domaine Serene wines for its exclusive Polaris cabin, offering passengers the opportunity to enjoy some of the region’s best Pinot Noir and Chardonnay wines while soaring high above the clouds. This initiative is part of United’s continued investment in enhancing its premium customer experience, showcasing wines from one of Oregon’s most renowned vineyards to an international audience.

A Taste of Oregon in the Sky

Travelers flying in United Airlines’ Polaris business class will now be able to enjoy Domaine Serene’s award-winning selections, including the 2022 Domaine Serene Yamhill Cuvee Pinot Noir, which earned a Decanter Platinum award, and the iconic Domaine Serene Evenstad Reserve Chardonnay. The inclusion of these wines reflects both United’s commitment to offering world-class onboard experiences and Domaine Serene’s dedication to bringing the unique flavours of Oregon’s Willamette Valley to wine enthusiasts worldwide.

This collaboration allows passengers to indulge in the refined flavours of Oregon’s terroir while traveling in comfort, elevating the travel experience for those seeking luxury and sophistication at 35,000 feet.

United Airlines and Domaine Serene: Elevating the Travel Experience

This partnership between United Airlines and Domaine Serene aligns with the growing trend of luxury and experiential travel. United’s Polaris class, known for its premium services, now features Domaine Serene wines, further solidifying the airline’s reputation for offering the best in onboard luxury.

As more travelers seek unique and high-quality experiences, this collaboration highlights the role that wine and culinary experiences play in modern travel. Whether enjoying a glass of Pinot Noir on a long-haul flight or visiting Oregon’s scenic vineyards, wine tourism is increasingly becoming a significant aspect of global travel, appealing to discerning travellers.

Experience Domaine Serene in Oregon’s Wine Country

For wine enthusiasts eager to experience Domaine Serene’s world-class offerings in person, Oregon’s Willamette Valley awaits. United Airlines provides convenient direct flights into Portland, making it easier than ever to embark on a wine-tasting adventure in one of the world’s most celebrated wine regions. The winery’s three Oregon locations Domaine Serene in Dayton, Domaine Serene Wine Lounge in Portland, and Domaine Serene Wine Lounge in Lake Oswego offer a variety of experiences for guests, from vineyard tours to curated wine tastings.

Domaine Serene’s estate in Dayton is located just over an hour from Portland, offering sweeping views of the vineyards and a sophisticated setting for wine tastings. Visitors can also explore the Domaine Serene Wine Lounge in Portland’s Sentinel Hotel, an urban oasis where guests can savour exclusive wines from both Oregon and Burgundy. For a more intimate and culinary-focused experience, the Domaine Serene Wine Lounge in Lake Oswego pairs the winery’s acclaimed wines with seasonally inspired dishes from Chef John Conlin.

Extending the Domaine Serene Experience Across Oregon

Beyond these locations, Domaine Serene wines are also available at Oregon’s premier hospitality destinations, including The Allison Inn and Spa in Newberg and The Ritz-Carlton in Portland. These luxury hotels allow guests to immerse themselves in the full Domaine Serene experience, with access to exclusive vintages and easy proximity to the winery’s tasting rooms.

Whether enjoyed in the air or at one of Oregon’s renowned vineyards, Domaine Serene wines are now more accessible to global travellers seeking an unforgettable wine tourism experience. With United Airlines now offering the winery’s selections in-flight, it’s the perfect opportunity to indulge in a glass of Oregon’s finest wines, wherever your travels may take you.

Oregon Wine Tourism on the Global Stage

This partnership between Domaine Serene and United Airlines exemplifies the growing fusion of luxury travel and wine tourism, offering a seamless connection between international travel and the celebrated wines of Oregon’s Willamette Valley. As more airlines and travel brands embrace the trend of providing premium wine experiences, travelers are increasingly able to indulge in the artistry and craftsmanship of top-tier wineries, even while in transit.

With United Airlines bringing Domaine Serene to its Polaris business class passengers and Oregon’s Willamette Valley continuing to grow as a premier wine tourism destination, wine lovers and luxury travelers alike now have even more reasons to explore the beauty and exceptional flavours of this iconic region.