Shahdag Tourist Center’s Popularity Soars as Visitors Enjoy New Year-Round Activities, Here’s All You Need to Know

Published on December 18, 2025

The Shahdag Tourist Center in Azerbaijan also witnessed an ever-increasing number of visitors, as it was able to host 300,000 visitors from the start of the year up to the 15th of December in 2025. This achievement also highlights a 10% growth in the number of visitors as compared to the previous year in 2024. This indicates the Center’s growing popularity as a tourist destination. This achievement was confirmed by the head of the tourist center, Rustam Najafov, in a recent press conference.

Shahdag’s Growth Reflects Azerbaijan’s Expanding Tourism Industry

The Shahdag Tourist Center, located in the scenic mountains of Azerbaijan, has become a key player in the country’s growing tourism sector. Known for its breathtaking landscapes and year-round activities, Shahdag has experienced a steady rise in popularity over the past few years. The 10% increase in visitors in 2025 is a testament to the increasing appeal of the center, both as a winter sports destination and as a location for adventure tourism, relaxation, and cultural exploration.

Shahdag’s success is also reflective of Azerbaijan’s broader tourism development initiatives. The country has been making substantial efforts to diversify its tourism offerings and attract international visitors. By investing in infrastructure, improving services, and enhancing visitor experiences, Azerbaijan is positioning itself as a leading destination in the region, with Shahdag being one of the focal points.

Increase in Overnight Stays Reflects Shahdag’s Growing Appeal

Of the 300,000 visitors who traveled to Shahdag Tourist Center this year, 174,000 stayed overnight in the center’s hotels. This increase in overnight stays is equally impressive, showing a 10% rise compared to the same period in 2024. The growing number of overnight tourists suggests that more travelers are not only visiting Shahdag but are also choosing to immerse themselves in the area’s offerings, spending more time exploring the center and surrounding areas.

Shahdag is home to a variety of accommodations, ranging from luxury hotels to cozy lodges, catering to different preferences and budgets. The rise in overnight stays can be attributed to the increasing number of high-quality hotels and the center’s year-round appeal, with activities and experiences available across all seasons.

Shahdag’s Multifaceted Offerings: A Year-Round Destination

Shahdag Tourist Center is not just a winter resort; it has evolved into a year-round destination that attracts a wide range of tourists. In the winter, Shahdag offers skiing and snowboarding, with state-of-the-art facilities and slopes for both beginners and experienced skiers. The area’s natural beauty and snow-covered mountains make it an ideal destination for winter sports enthusiasts.

However, Shahdag’s appeal extends beyond winter sports. During the warmer months, visitors flock to the center to enjoy hiking, mountain biking, and exploring the stunning landscapes. The region is home to lush forests, scenic trails, and a rich biodiversity, making it a popular destination for nature lovers and outdoor adventurers. Additionally, Shahdag offers a variety of cultural experiences, including traditional Azerbaijani food, music, and art, providing a well-rounded experience for tourists.

Economic Impact: A Boost to Local Businesses and Employment

The surge in visitors to Shahdag has had a positive impact on the local economy. Tourism is a major driver of economic growth in the region, with an increase in visitor numbers contributing to job creation and supporting local businesses. Hotels, restaurants, ski equipment rentals, and tour operators all benefit from the influx of tourists, contributing to a robust local economy.

In particular, the increase in overnight stays suggests that more tourists are spending money in the local economy, from dining out to purchasing local crafts and souvenirs. The tourism sector’s growth has also created new job opportunities in Shahdag and surrounding areas, further bolstering the region’s economic development.

Infrastructure Improvements and Future Growth

To accommodate the increasing number of visitors, Shahdag Tourist Center has been expanding and improving its infrastructure. Investments in hotels, transportation, and recreational facilities have enhanced the overall visitor experience. Plans for further development include expanding the range of accommodations, improving connectivity, and adding more attractions to meet the growing demand for tourism.

Shahdag’s ability to attract more visitors and increase overnight stays is a clear indication that the center is meeting the needs of modern travelers. With continued investment in infrastructure and services, Shahdag is poised to become an even more prominent destination in the coming years, attracting tourists from around the world.

Sustainable Tourism: Ensuring Long-Term Growth

As Shahdag continues to grow in popularity, there is an increasing focus on sustainable tourism practices to preserve the area’s natural beauty and protect its environment. Sustainable tourism is a key priority for Azerbaijan’s tourism authorities, who are working to ensure that growth does not come at the expense of the environment. Efforts to reduce the carbon footprint of tourism activities, promote eco-friendly accommodations, and protect local ecosystems are vital to maintaining the region’s appeal for future generations.

Shahdag Tourist Center’s commitment to responsible tourism is essential for ensuring that the center remains a top destination while preserving the unique qualities that attract visitors in the first place.

Shahdag’s Bright Future as a Leading Tourist Destination

This is indicative of the increasing appeal of the Shahdag Tourist Center and reflects Azerbaijan’s commitment to expanding its tourism sector. With a growth of 10% in visitors and overnight stays in 2025, Shahdag positions itself as an all-season destination that has harmoniously combined natural beauty, adventure, and cultural experiences.