Sharjah Summer Promotions 2024 Brings Unmatched Discounts and Adventures Across the Emirate with AED 3 Million in Prizes

Published on July 31, 2024

By: Tuhin Sarkar

The Sharjah Summer Promotions 2024, organized by the Sharjah Chamber of Commerce and Industry (SCCI) in collaboration with the Sharjah Commerce and Tourism Development Authority (SCTDA), kicked off on July 1st, 2024, promising an exciting summer filled with incredible discounts and thrilling adventures. Running until September 1st, this year’s festival, held under the slogan “Get set for a summer brimming with discounts and adventures,” features extensive participation from major shopping malls, retail outlets, hotel establishments, and tourist destinations across the emirate.

A Summer of Unmatched Discounts and Prizes

This year’s edition of Sharjah Summer Promotions offers shoppers a chance to win prizes worth up to AED 3 million. With discounts of up to 75 percent on a wide range of renowned local and international brands, visitors can indulge in a diverse selection of retail products. The festival also boasts a packed program of 70 special entertainment activities and performances, ensuring a fun-filled summer for all.

Launch of the “Back to School” Campaign

One of the highlights of the festival is the “Back to School” campaign, running from August 19 to September 1. This initiative provides significant discounts on school supplies, making it an ideal opportunity for families to prepare for the upcoming school year.

Promoting Sharjah as a Premier Tourist Destination

HE Khalid Jasim Al Midfa, Chairman of the Sharjah Commerce and Tourism Development Authority (SCTDA), expressed his enthusiasm for the event, stating, “Sharjah stands as one of the leading tourist destinations for visitors from the UAE and the region, renowned for its diverse eco-tourism, cultural, and adventure attractions, as well as its shopping and entertainment offerings. This new summer campaign aims to solidify Sharjah’s status as a premier destination for the season. Furthermore, we aim to showcase to visitors from the UAE and beyond the exceptional summer experiences, events, and unique tourist options that Sharjah has to offer.”

Al Midfa highlighted the emirate’s success in attracting tourists over the past few years, noting that from July to September 2019-2023, the UAE led in guest arrivals, followed by India, Oman, Egypt, and Saudi Arabia. The emirate’s hotel establishments recorded over four million guest nights during this period. In collaboration with the SCCI and other strategic partners, the goal is to further increase guest numbers, enhancing the tourism sector’s role in inclusive development and economic diversification, and creating an ideal environment for business growth and investments.

Boosting Sharjah’s Economy Through Promotions

HE Mohammed Ahmed Amin Al Awadi, Director-General of the Sharjah Chamber, emphasized the importance of promotional offers in achieving strategic goals that benefit Sharjah’s economy and community. By attracting a large turnout of visitors, the Sharjah Summer Promotions helps revitalize commercial and tourism activities within the emirate. The 2024 season provides a unique shopping experience for all visitors and consumers, with mega discounts that incentivize spending, thereby boosting the performance and growth of the retail sector and increasing sales across Sharjah’s markets and shopping centers.

A Packed Programme of Events and Activities

Ibrahim Rashid Al Jarwan, Director of the Economic Relations and Marketing Department at SCCI and General Coordinator of Sharjah Summer Promotions, highlighted the exciting events lined up for this year’s festival. Residents and visitors can enjoy a two-month packed program of enticing events, including entertainment activities and offerings spanning the largest commercial markets and shopping malls, as well as popular tourist attractions and family destinations in the emirate. Additionally, workshops and summer camps are part of the diverse offerings.

Exclusive Hotel Packages and Tourist Offers

This year’s festival also showcases more than 20 diverse hotel packages from 16 participating hotel establishments, alongside offers at 11 summer tourist destinations. The program provides unprecedented tourism packages with complimentary experiences at Sharjah’s key tourist spots. Shoppers can participate in contests and raffle draws to win valuable prizes, alongside gifts and rewards offered by the Sharjah Chamber and various shopping malls and retail stores.

A Shopper’s Paradise

Sharjah Summer Promotions offers shopping enthusiasts the opportunity to purchase a wide range of luxury goods, merchandise, and gift items at discounted prices. These include clothes, bags, perfumes, fashion accessories, electrical appliances, and other diverse items. These offers ensure lucrative deals for families, individuals, and those seeking high-quality products from both local and international brands at competitive prices.

Exploring Premier Shopping Destinations in Sharjah

Sharjah, known for its rich cultural heritage and vibrant arts scene, is also a haven for shopping enthusiasts. The emirate boasts a variety of shopping destinations that offer everything from luxury goods to traditional handicrafts. Here are some of the top shopping spots in Sharjah that you should not miss:

1. Sahara Centre

Located on the Sharjah-Dubai border, Sahara Centre is one of the largest and most popular shopping malls in the emirate. It features an array of international and local brands, a cinema complex, and a diverse food court. The mall also hosts various entertainment activities and events, making it a perfect spot for a family day out.

2. Mega Mall

Situated in the heart of Sharjah, Mega Mall is renowned for its wide selection of fashion, electronics, and home décor stores. The mall also houses an indoor amusement park, Antic’s Land, which is a favorite among children. With its spacious layout and variety of dining options, Mega Mall provides a comprehensive shopping experience.

3. Al Qasba

Al Qasba is more than just a shopping destination; it’s a cultural and entertainment hub. This waterfront area is lined with boutique shops, art galleries, and cafes. Visitors can enjoy a leisurely stroll along the canal, catch a performance at the Maraya Art Centre, or take a ride on the Eye of the Emirates Ferris wheel.

4. Central Souq (Blue Souq)

For a more traditional shopping experience, the Central Souq, also known as the Blue Souq, is a must-visit. This iconic market is housed in a stunning blue-tiled building and offers a wide range of goods, including gold jewelry, carpets, textiles, and antiques. Bargaining is a common practice here, adding to the authentic shopping experience.

5. Zero 6 Mall

Zero 6 Mall is a modern shopping center that combines luxury retail with lifestyle offerings. Located near the University City, it features high-end fashion brands, a state-of-the-art cinema, and a variety of dining options. The mall’s sleek design and vibrant atmosphere make it a trendy spot for young shoppers.

The Sharjah Summer Promotions 2024 promises an extraordinary summer experience with unbeatable discounts, thrilling adventures, and valuable prizes. As the festival continues to attract visitors and shoppers from across the region, it underscores Sharjah’s status as a premier destination for tourism, shopping, and entertainment.