Shiji Upgrades DAL 3.0 for Better Asset Management

Wednesday, April 17, 2024

Shiji, a leading innovator in global hospitality technology, has unveiled DAL 3.0, the latest version of Shiji’s Digital Asset Library (DAL), marking a significant leap forward in digital asset management solutions. With Radisson Hotel Group as the inaugural user in Europe, DAL 3.0 highlights Shiji IcePortal’s groundbreaking approach to transforming content management for businesses worldwide.

DAL 3.0, integrated into Shiji’s IcePortal platform, introduces state-of-the-art features aimed at simplifying content sharing and organization. These include control over cart expiration, cart sharing capabilities, customizable download sizes, and image cropping options, offering enhanced flexibility and management of digital assets. Moreover, the one-click, one-off download feature empowers customers to swiftly access any visual content they require directly on their desktops.

“As the first adopter of DAL 3.0, we wanted to find ways to optimize our content distribution as we know better content results in better online business,” said Raul Alvarez, VP Digital at Radisson Hotel Group. “Image quality is key to online bookings, and with DAL 3.0 not only are quality images more readily available, but the sharing process itself has also been streamlined.¨

DAL 3.0 introduces an impressive array of features that take digital asset management to the next level. Users can now personalize the platform to their preferences, receive alerts for new content, access improved reports, and establish hierarchical folder systems. These enhancements empower hoteliers to efficiently handle and retrieve digital assets. Additionally, features like bookmarked content and room type folders provide further customization and organizational capabilities to users.

“DAL 3.0 is part of Shiji’s commitment to innovation and excellence in hotel technology and distribution. Digital asset management has become an essential part of hotels’ distribution strategy,” said Natalie Kimball, VP, Strategic Account Management, Americas and EMEA at Shiji Distribution Solutions. “We are proud to partner with the best hotel companies in the world, such as Radisson, who also help us improve our products continually.”

DAL 3.0 is set to revolutionize digital asset management within the hospitality sector. With its user-friendly interface, cutting-edge functionalities, and effortless integration, it stands as a vital tool for businesses aiming to optimize their digital assets’ worth.

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