Shri Vivek Shrotriya, IAS, Additional Managing Director for Madhya Pradesh Tourism Board showcases state’s wildlife tourism

Tuesday, January 30, 2024

In a recent interview at FITUR 2024 with Shri Vivek Shrotriya, IAS, Additional Managing Director for Madhya Pradesh Tourism Board, Travel And Tour World delve into the captivating world of wildlife tourism in Madhya Pradesh. Renowned for its diverse ecosystem and abundance of wildlife, Madhya Pradesh stands as a prime destination for travellers seeking an authentic safari experience.

Spotlight on Wildlife Attractions: Tigers, Leopards, and More

Shri Vivek Shrotriya, IAS, Additional Managing Director for Madhya Pradesh Tourism Board highlights the allure of Madhya Pradesh for wildlife enthusiasts, emphasizing the region’s prominence in tiger conservation. With over 800 tigers, Madhya Pradesh boasts the highest concentration of these majestic creatures in India, offering visitors an unparalleled opportunity to spot these elusive predators. Additionally, the state is home to a thriving population of leopards, bison, vultures, and crocodiles, further enhancing its appeal as a wildlife destination.

Sustainability Strategies: Preserving Nature’s Bounty

In discussing sustainability strategies, Shri Vivek Shrotriya, underscores Madhya Pradesh’s commitment to conservation efforts. Despite global trends of declining forest cover, Madhya Pradesh stands out for its increasing forest cover, a testament to the state’s dedication to preserving its natural heritage. Moreover, the region prioritizes community involvement, ensuring that locals benefit from tourism activities while preserving their cultural traditions. By promoting eco-friendly practices and supporting rural livelihoods, Madhya Pradesh strives to maintain a delicate balance between tourism development and environmental preservation.

Empowering Local Communities: Promoting Rural Tourism

A key aspect of Madhya Pradesh’s sustainability initiatives is the promotion of rural tourism. Shri Vivek Shrotriya highlights the importance of involving local communities in tourism ventures, offering travelers the opportunity to immerse themselves in the authentic cultural fabric of the region. Villages surrounding popular destinations have been identified as hubs for rural experiences, where visitors can stay with local and tribal families, partake in traditional festivities, and gain insight into indigenous lifestyles. Through these initiatives, Madhya Pradesh not only preserves its cultural heritage but also fosters economic empowerment within local communities.

MICE Tourism: Unlocking Potential in Meetings

In addition to its natural wonders, Madhya Pradesh boasts vibrant convention centres ideal for MICE (Meetings, Incentives, Conferences, and Exhibitions) tourism. Some of the most important cities in Madhya Pradesh like Indore, Bhopal, and Khajuraho offer modern infrastructure and historical significance, making them ideal venues for corporate gatherings and conventions. Shri Vivek Shrotriya highlights the success of recent events, including hosting G-20 meetings, showcasing the state’s capacity to cater to large-scale conferences and exhibitions. With its blend of cultural heritage and contemporary amenities, Madhya Pradesh emerges as a compelling choice for MICE tourism in India.

A Harmonious Blend of Nature and Culture

Through the conversation with Shri Vivek Shrotriya, it becomes evident that Madhya Pradesh epitomises the harmonious coexistence of nature and culture. From its dense forests teeming with wildlife to its vibrant urban hubs, the state offers a multifaceted experience that captivates travelers from around the globe.

With a steadfast commitment to sustainability and community empowerment, Madhya Pradesh Tourism Board paves the way for responsible tourism practices that celebrate the region’s rich biodiversity and cultural heritage.

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