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Sonesta Expands Franchise Portfolio with the Transition of 45 Hotels, Strengthening US Presence

Published on December 20, 2025

Sonesta adds 45 hotels to its franchise portfolio, strengthening its presence across key u. S. Markets.

Sonesta International Hotels Corporation has successfully expanded its franchise portfolio with the transition of 45 hotels to franchisee NPA, a private equity firm. This milestone, announced on December 19, 2025, marks a significant expansion for Sonesta, reinforcing its asset-right strategy and solidifying its growing presence in the U.S. hospitality market.

The 45 hotels, including Sonesta ES Suites, Sonesta Simply Suites, and Sonesta Select Hotels, are the latest additions to Sonesta’s franchise portfolio, which now spans multiple states across the U.S. The transition, completed in November 2025, reflects Sonesta’s commitment to simplifying its conversion process while maintaining a high standard of quality and service in the extended stay and select service hotel segments.

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Strengthening the Franchise Network with NPA

With the 45 newly transitioned hotels, NPA significantly increases its presence in the Sonesta franchise network, helping expand Sonesta’s footprint in key U.S. markets. This collaboration aligns with Sonesta’s ongoing goal of bringing high-quality, customer-focused properties to diverse locations across the country.

The hotels included in this transition are located in Arizona, California, Colorado, Florida, Georgia, Missouri, Nevada, New York, North Carolina, Ohio, South Carolina, Tennessee, Texas, Virginia, and Washington. These locations strengthen Sonesta’s position in major cities and attractive regional destinations.

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As part of the transition, the properties will continue to offer guests the opportunity to earn and redeem points through the Sonesta Travel Pass loyalty program, providing frequent travelers with enhanced benefits, including the best rates and immediate points towards future stays.

A Focus on Extended Stay and Select Service Offerings

The addition of these 45 hotels reflects the growing demand for extended stay and select service accommodations, which cater to both business and leisure travelers looking for affordable, yet comfortable, lodging options. The portfolio consists of:

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Together, these properties are well-positioned to meet the needs of diverse travelers, from business professionals to families and extended vacationers.

The Path to Continued Growth and Expansion

The successful transition of these properties is a part of Sonesta’s broader growth strategy. In 2024, Sonesta announced the planned sale of 113 managed hotels, with the goal of further expanding its franchise operations. This transition also reflects Sonesta’s ongoing effort to provide its franchisees with the tools and support they need to thrive in an increasingly competitive hospitality industry.

Looking ahead, NPA has committed to adding ten additional properties to the franchise portfolio over the next three years, further expanding Sonesta’s reach in the U.S. and enhancing its ability to deliver exceptional guest experiences in a variety of markets.

Sonesta’s Growing Portfolio and Global Reach

With the addition of these 45 hotels, Sonesta International Hotels now has more than 100,000 guest rooms across 13 brands in nine countries. This milestone reflects Sonesta’s strong global presence and its continued focus on providing diverse lodging options to travelers worldwide.

The Sonesta Travel Pass loyalty program continues to enhance the brand’s appeal, offering members a rewarding experience with a wide range of benefits, including points accumulation for free nights, priority access to new properties, and exclusive discounts.

Sonesta Continues to Lead in US Hotel Franchise Growth

The transition of 45 hotels to the Sonesta franchise network highlights Sonesta International Hotels’ continued growth and success in the U.S. hospitality sector. With its focus on extended stay and select service hotels, Sonesta is well-positioned to meet the evolving needs of today’s travelers. The brand’s growing portfolio, combined with its commitment to guest satisfaction and loyalty, ensures that it will remain a leader in the hospitality industry.

As Sonesta prepares to enter its fifth year of franchising in 2026, the company continues to strengthen its network of properties, offering guests high-quality accommodations and exceptional service in diverse locations across the U.S. and beyond.

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