Spiritual Serenity Meets Modern Grandeur: Lords Hotels and Resorts Unveils New Salangpur Destination

Published on February 27, 2026

By: Tuhin Sarkar

Image generated with Ai

n the heart of Gujarat’s burgeoning spiritual landscape, a new landmark has emerged that promises to redefine how pilgrims and wedding parties experience the divine. Lords Hotels and Resorts has officially pulled back the curtain on its newest destination property in Salangpur, marking a significant pivot in the mid-market hospitality sector.

This isn’t just another hotel opening; it is a calculated bet on the “spiritual-leisure” hybrid—a trend that is rapidly transforming India’s ancient pilgrimage sites into world-class travel hubs. By blending the hallowed silence of temple towns with the celebratory scale of destination weddings, Lords is positioning Salangpur as more than just a quick stop for devotees; it is becoming a place to stay, celebrate, and linger.

The Strategic Hub: Connectivity is King

Geography has always been the greatest ally of Gujarat’s tourism, and the new Lords property in Salangpur is masterfully situated. Strategically positioned to draw from the “golden triangle” of Rajkot, Ahmedabad, and Vadodara, the resort offers a seamless escape for urban dwellers.

For the spiritual traveller, the location is unbeatable. It sits within striking distance of the Shri Kashtabhanjan Hanumanji Temple—one of the most revered shrines in Western India—and the majestic BAPS Swaminarayan Mandir. Historically, such locations were serviced by basic guest houses or dharmshalas. Today, the modern devotee seeks “True Value Hospitality,” wanting to return from a day of intense prayer to the cool comfort of a spa or a well-appointed room.

A Tale of Two Stays: Cottages and Celebration

The architecture of the resort reflects its dual purpose. With a mix of 24 private cottages and 23 rooms, the property caters to two distinct demographics: the quiet seeker and the loud celebrant.

• For Families and Devotees: The cottages offer a sense of “home away from home,” surrounded by open spaces designed for family picnics and children-friendly play areas. It acknowledges that modern pilgrimage is often a multi-generational affair, where grandmothers and grandchildren need equal consideration.
• For the “Big Fat Indian Wedding”: The hospitality industry has noted a sharp rise in “spiritual weddings”—couples wanting to tie the knot in the shadow of a holy site. To facilitate this, the resort boasts a grand banquet hall and meticulously landscaped party lawns, turning Salangpur into a contender against traditional wedding hubs like Udaipur or Jaipur.

Leadership Insights: The Vision for 2026

The launch is a cornerstone of Lords’ 2026 expansion strategy. Pushpendra Bansal, COO of Lords Hotels and Resorts, emphasized that the property is a manifestation of the brand’s vision: blending spirituality with comfort. In his view, a pilgrimage should not be a test of endurance but a journey of rejuvenation.

Reinforcing this, Sudhir Jena, VP – Corporate, highlighted the “year-round demand” of the region. Unlike seasonal beach resorts, religious destinations in Gujarat maintain a steady pulse of visitors. By adding high-end banqueting and spa facilities, Lords is ensuring that even during “off-peak” religious days, the property remains a hub for social events and corporate retreats.

The Global Footprint

With this new addition, Lords Hotels and Resorts now manages a formidable portfolio of 70 hotels across 57 destinations in India, Nepal, and the USA. This scale allows them to bring international operational standards to rural Gujarat. The “Lords” brand has become synonymous with a specific kind of reliability—guests know they will find the same multi-cuisine excellence and Starlink-fast connectivity in Salangpur as they would in their Mumbai or USA properties.

Analysis: Why Salangpur Matters Now

The opening of this resort coincides with a broader national trend. According to recent travel data, spiritual tourism now accounts for over 60% of domestic travel in India. However, the 2026 traveller is “discerning.” They want the cultural richness of the Shri Kashtabhanjan Hanumanji Temple but the modern convenience of a swimming pool and a multi-cuisine restaurant.

By investing in Salangpur, Lords is helping mature the market. They are proving that you can have “True Value” without compromising on the “blockbuster” feel of a destination resort.

Conclusion: Your Next Pilgrimage Reimagined

As the gates of the Lords Salangpur property open, the message to travellers is clear: your spiritual journey no longer ends at the temple gates. It continues into the evening over a gourmet meal, a relaxing spa session, and the comfort of a luxury cottage.

Whether you are there to seek the blessings of Hanumanji or to witness a loved one say “I do” under the Gujarati sun, Salangpur has officially arrived on the luxury map.