Published on December 5, 2025

Asia is fast becoming the world’s epicentre for food lovers, offering an incredible diversity of flavours and culinary traditions that can be found in street markets, local restaurants, and hidden gems across the region. From aromatic noodle stalls in bustling night markets to centuries-old markets that tell the stories of local cultures, Asia’s culinary scene has become a major draw for global travellers. Agoda, a leading digital travel platform, has unveiled its list of must-visit foodie destinations across Asia, ideal for those who want to plan their travels around the cuisine that defines a region.
According to Agoda’s 2026 Travel Outlook Report, food has now become a driving force for travel. The report revealed that culinary experiences are becoming a key motivator for many travellers, with an increasing number seeking out regional specialties and immersive food experiences. Street food is no longer just an afterthought, it has become a central part of any trip, with more tourists prioritizing local dishes that offer a deeper connection to the places they visit.
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If you’re someone who loves food as much as adventure, this list of Asia’s best foodie destinations will not only satisfy your cravings but also immerse you in the unique cultures of these vibrant cities.
Nestled in the cool hills of northern Thailand, Chiang Mai is a haven for food lovers. The city’s local markets and street food stalls serve up traditional dishes that will warm your soul and fill your belly. Khao soi, a coconut curry noodle soup, is one of the most famous dishes here. Its rich and aromatic flavour, combined with crispy noodles and tender meat, will leave you craving for more.
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George Town, the capital of Penang, Malaysia, is renowned for its diverse and exciting food scene. A blend of Malay, Chinese, and Indian culinary traditions, this foodie paradise is perfect for travellers eager to sample authentic dishes such as char kway teow (stir-fried noodles), asam laksa (spicy sour soup), and nasi kandar (rice with a variety of curries). George Town’s historic kopitiams (traditional coffee shops) and vibrant hawker centres serve some of the best dishes in the country, making it a must-visit destination for food enthusiasts.
The charming, lantern-lit streets of Hoi An, Vietnam, are the perfect setting to experience the culinary traditions of central Vietnam. The city is famous for its distinctive dishes, such as cao lau (a noodle dish with pork and greens), white rose dumplings, and various regional takes on the classic banh mi sandwich. Hoi An also offers cooking classes and market tours where travellers can learn to prepare traditional dishes, making it an ideal destination for those seeking a hands-on food experience.
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Known as the food capital of Taiwan, Tainan is a must-visit destination for anyone interested in traditional Taiwanese snacks. From dan zai noodles to milkfish dishes and coffin toast, Tainan’s night markets are an adventure in themselves. With a rich history that spans centuries, the city offers a unique blend of cultural and culinary experiences, allowing visitors to enjoy both food and history at the same time.
Jeonju, South Korea, is where bibimbap (a rice dish topped with vegetables, meat, and spicy sauce) was born. Renowned for its traditional food culture, Jeonju offers an authentic Korean food experience. In addition to Jeonju-style bibimbap, the city also boasts a wide variety of side dishes (banchan), making it a great place for those looking to explore the depth of Korean cuisine beyond the usual offerings.
On Japan’s southern island of Kyushu, Fukuoka is known for its rich, tonkotsu ramen, which has become a sensation worldwide. The city is home to yatai (open-air food stalls) where visitors can enjoy a variety of local dishes, from skewers and hotpots to ramen and tempura. Fukuoka’s laid-back, friendly food culture makes it the perfect place to experience Japanese cuisine in a relaxed, casual setting.
Culinary tourism is more than just a trend; it’s a growing movement as travellers look to connect with the heart of a destination through its flavours. According to Agoda’s Travel Outlook Report, food is now a central part of the travel experience, with local food being one of the top reasons why people choose a destination. Whether it’s tasting local street food, exploring bustling markets, or learning the culinary traditions of a region, food is a powerful tool for connection.
Asia’s diverse food scenes offer more than just delicious meals; they provide an authentic way to experience the culture, history, and people of each city. From Chiang Mai’s noodles to Fukuoka’s ramen, these cities are shaping the future of culinary tourism, and it’s a journey worth taking for anyone with a passion for food.
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Friday, December 5, 2025
Friday, December 5, 2025
Friday, December 5, 2025
Friday, December 5, 2025