The UK tourism industry is in danger with foreigners still remaining elusive

Tuesday, January 18, 2022

The UK tourism industry is in danger with foreigners still remaining elusive.

As per data, 52 per cent of tourism businesses – including tour operators, language schools and events – suffered a decrease in revenue of more than 50 per cent, while almost a quarter of them still have booking levels for the first quarter of 2022 down by more than 50 per cent.

The pandemic’s economic costs have also affected businesses’ cash reserves, with 26 per cent of respondents admitting that they have no cash reserves while 55 per cent saying that they have less than two months of cash reserves.

Due to the ongoing situation, 11 per cent of tourism businesses are very likely to fail while 40.8 per cent said that they are quite likely.

“Businesses that rely on international travel have done badly – language schools, events, conferences. And because booking times for these things are longer, they will take longer to recover,” said the Tourism Alliance’s director Kurt Janson.

To stop the sector from declining further, the body has urged the government to increase funding for international marketing, introduce a low-cost 5 year visitor visa along with revising travel package regulations and to set up a ‘list of travelers’ scheme for student groups.

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