Tourism in Alentejo Gets a Boost with New Beja Airport Tourist Information Center

Published on December 16, 2025

Beja Airport is set to welcome a new tourist information center by the “end of the first half” of 2026, a move aimed at enhancing the visibility of the Alentejo region and improving hospitality for travelers arriving in the area. This new addition is part of a broader effort to promote Alentejo as a growing destination for tourists seeking to explore the beauty and culture of southern Portugal.

The tourist information center will serve as a central point for both incoming and outgoing visitors, providing them with essential travel details, recommendations, and local insights. It will also help elevate Alentejo’s profile as a prime tourism destination, offering a range of services designed to ensure that tourists have a seamless and informative experience upon arrival.

Boosting Alentejo’s Tourism Appeal

Alentejo, known for its charming landscapes, historic towns, vineyards, and coastline, is becoming an increasingly popular destination for both domestic and international tourists. The region’s appeal lies in its rich history, unique cultural offerings, and unspoiled natural beauty, including the stunning beaches along the Atlantic coast and the peaceful countryside.

The new tourist center at Beja Airport is expected to play a crucial role in driving more visitors to the region. By offering helpful information and practical services to travelers, the center will help enhance the overall tourism experience and promote Alentejo’s many attractions. Visitors can expect to receive advice on local sites, transportation, accommodation, and cultural events, making it easier for them to explore all that the region has to offer.

Beja Airport, situated in the heart of the Alentejo region, is already well-positioned to serve as a gateway for travelers heading to the region’s historic towns, scenic landscapes, and beach resorts. The new tourist center will build on this position, offering a welcoming and informative entry point for both first-time visitors and those returning to explore more of what Alentejo has to offer.

The Role of Beja Airport in Alentejo’s Tourism Growth

Beja Airport has been steadily increasing its capacity to accommodate both regional and international flights. It serves as an important hub for travelers arriving in the Alentejo region, with several airlines operating flights to and from the airport. The addition of the tourist center will not only provide greater convenience for travelers but will also help boost the region’s appeal by facilitating easier access to Alentejo’s key attractions.

The tourism center will serve as a focal point for travelers to learn more about the region and its offerings. Information about local festivals, historic landmarks, regional gastronomy, and wine tours will be readily available to ensure that visitors can plan their trips and make the most of their time in Alentejo. The center will also help promote the local economy by encouraging tourists to visit nearby towns, explore outdoor activities, and enjoy Alentejo’s culinary delights.

Key Attractions in Alentejo

The Alentejo region is home to a variety of attractions that appeal to a wide range of tourists. From its scenic vineyards and rolling hills to its ancient towns and coastline, there is something for every traveler.

• Évora: One of the most iconic destinations in Alentejo, Évora is a UNESCO World Heritage Site known for its Roman ruins, medieval streets, and the Chapel of Bones. The city offers a rich historical experience, with landmarks like the Évora Cathedral and the Roman Temple.
• The Alentejo Coast: Stretching along the Atlantic Ocean, the Alentejo coast is home to some of Portugal’s most beautiful and unspoiled beaches. Visitors can enjoy sandy shores, rugged cliffs, and charming coastal towns like Vila Nova de Milfontes, known for its relaxed atmosphere and stunning natural beauty.
• Vineyards and Wine Tours: Alentejo is famous for its wine production, and the region’s vineyards offer visitors the chance to taste exceptional wines while enjoying scenic views. Wine tours are a popular activity for tourists, with many wineries offering guided tastings and tours of their cellars.
• Mértola: A historic town perched along the Guadiana River, Mértola is known for its medieval architecture and the impressive Mértola Castle. The town’s rich heritage, combined with its stunning views over the river, makes it a must-see for history and nature lovers.

Improving Accessibility and Regional Integration

The new tourist center at Beja Airport is not only an asset for the city of Beja but also plays an important role in promoting regional tourism. Alentejo, while growing in popularity, is still somewhat underexplored compared to other parts of Portugal, making it an attractive option for tourists looking for authentic and off-the-beaten-path experiences.

In addition to the information center, improving infrastructure and transportation links across Alentejo is a priority for local authorities. With better accessibility, tourists will have an easier time exploring the region’s diverse landscapes, picturesque villages, and cultural heritage. Enhanced public transportation options and more direct flight connections to Beja Airport are expected to further boost Alentejo’s appeal as a prime destination.

Sustainability and Community Engagement

The development of tourism in Alentejo, including the creation of the tourist information center, is being closely aligned with sustainability goals. Local authorities and tourism businesses are committed to promoting responsible tourism practices that preserve the region’s natural and cultural heritage.

Efforts are being made to support local artisans, promote eco-tourism, and ensure that tourism benefits local communities. By encouraging tourists to explore beyond the major cities and visit smaller towns, the region aims to spread the economic benefits of tourism while maintaining its authenticity and environmental integrity.

Conclusion

The new tourist information center at Beja Airport represents a significant step forward for Alentejo’s tourism industry. As the region continues to gain recognition as an emerging travel destination, the center will serve as a vital tool for welcoming and guiding visitors. With its rich cultural heritage, beautiful landscapes, and growing accessibility, Alentejo is poised to become an even more popular destination for tourists seeking a unique and immersive experience in Portugal.