Tourism Ireland has chosen Alice Mansergh as their Chief Executive Designate

Wednesday, May 31, 2023

Today, the board of Tourism Ireland as their new Chief Executive Designate has unveiled the name of Alice Mansergh for the organization. 

At present, Ms. Mansergh is the Managing Director, Google, UK & Ireland. She is also the corporate reputation lead for EMEA HQ, Google in Dublin. With almost 20 years of strategic leadership exposure, Alice has specialization in heading international marketing teams, consumer brand engagement policy and corporate liability.

Alice is a skilled communicator and a collaborator to public and private enterprises. She has wide experience functioning with travel partners and has been part of the board of Fáilte Ireland for the last five years. The selection is subject to official approval by the North South Ministerial Council.  On 18 th September 2023, Alice will join the position.

In 2004, Alice got associated with Google and has occupied senior roles, like the Head of B2B Customer Marketing, chief of Operations for UK & Ireland; leader of Chrome Marketing, Middle East, Europe, and Africa. Also, she was the Director of Consumer Marketing, UK. Alice has directed the international marketing teams for Google, endorsing consumer brands and setting up campaigns like multi-award-winning creative promotion for TV, outdoor and digital media in all the prime markets, like France, UK,
Germany and the Middle East.  

The Chairman of Tourism Ireland, Christopher Brooke, said that after having a meticulous and aggressive international recruitment promotional effort, they are happy to choose Alice Mansergh as their newly elected Chief Executive Designate of Tourism Ireland.

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