Published on December 1, 2025

Turkey, China, UAE, Germany, Saudi Arabia, Qatar, India, and several other nations have played a pivotal role in accelerating Egypt’s tourism growth in 2025, driving a remarkable 21% increase in tourist arrivals. This surge is the result of strengthened international partnerships, enhanced visa programs, and the opening of world-class attractions like the Grand Egyptian Museum (GEM), which have made Egypt more accessible and appealing to travelers worldwide. With key markets such as the Middle East, Europe, and Asia showing significant growth, Egypt is on track to exceed its tourism goals, setting the stage for continued expansion in the coming years.
Egypt’s tourism industry is witnessing an exceptional surge in 2025, driven by a strategic blend of expanded travel connections, new attractions, and increased international cooperation. With 15.6 million tourists arriving between January and October 2025, the country has recorded an impressive 21% growth compared to the same period last year. This remarkable recovery, fueled by a variety of international partnerships and an array of unique attractions, has set Egypt on track to surpass its ambitious target of 17.5 million to 18 million visitors by the end of 2025.
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Strategic Partnerships Driving Growth
Central to this tourism surge is Egypt’s growing collaboration with key international markets, including Turkey, China, the UAE, Germany, Saudi Arabia, Qatar, and India. These countries have significantly contributed to the influx of visitors, fostering greater engagement through visa facilitation programs, such as Egypt’s expanded eVisa system. This initiative has been particularly effective in easing travel procedures, enhancing accessibility, and encouraging more regional tourists to visit.
Turkey, in particular, has been a driving force, uniting with other nations to establish a robust network of inbound tourism. Alongside Saudi Arabia, Qatar, the UAE, and Bahrain, Turkey has helped position Egypt as a prime destination for Middle Eastern travelers. The Middle East, especially, has benefitted from a combination of religious tourism, leisure visits, and cultural exchanges. Saudi Arabia, with its deep historical and religious ties to Egypt, remains one of the country’s most significant source markets. The growing number of visitors from these regions is a testament to the success of Egypt’s tourism outreach efforts.
In addition to Middle Eastern nations, Egypt has strengthened its ties with Europe, particularly Germany. The German market, traditionally one of Egypt’s largest, continues to demonstrate strong loyalty, underscored by the attendance of over 450 German travel agents at the RTK International conference held in Hurghada in November 2025. This conference, showcasing Egypt’s tourism potential, reinforced the longstanding partnership between Egypt and Germany, helping to promote Egypt as a cultural and historical hub for European tourists.
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Other European countries, such as Italy and Russia, are also contributing to Egypt’s tourism revival. As traditional tourist hubs, these countries continue to feed a steady stream of travelers eager to explore Egypt’s rich heritage, from its ancient monuments to the newly inaugurated Grand Egyptian Museum (GEM).
Countries Boosting Egypt Tourism in 2025:
The Grand Egyptian Museum: A Cultural Game-Changer
The opening of the Grand Egyptian Museum (GEM) on November 1, 2025, marked a turning point in Egypt’s tourism landscape. With over 100,000 artifacts, including the complete Tutankhamun collection, the museum has already become a focal point for visitors, particularly those with an interest in ancient Egyptian history. This world-class museum promises to elevate Egypt’s cultural tourism offerings and position Cairo as a premier global destination.
Located near the Pyramids of Giza, the GEM is expected to drive significant growth in tourism-related revenue. Its state-of-the-art facilities and the sheer scale of the collection make it a must-visit for cultural enthusiasts, scholars, and tourists alike. As Egypt’s primary new attraction, the GEM is drawing a more diverse audience, with a strong emphasis on education and preservation. By highlighting Egypt’s deep-rooted history and showcasing its diverse artifacts, the museum is becoming an essential part of the country’s tourism experience.
Expanded Visa and Travel Programs: Making Egypt More Accessible
In addition to these cultural milestones, Egypt’s tourism sector has benefited greatly from its expanded eVisa system. This digital innovation has made travel to Egypt easier for a broader range of international tourists, especially from countries in the Middle East, Europe, and Asia. Visitors from nations like Turkey, Saudi Arabia, the UAE, and Qatar now have streamlined access to Egypt, making it an attractive choice for quick and convenient travel.
Egypt’s tourism department has worked diligently to ensure that the eVisa system supports a variety of tourist profiles, from religious pilgrims seeking to visit Islamic historical sites to those eager to explore the ancient Egyptian wonders. The result has been an influx of international visitors who can access Egypt with greater ease, fueling the growth of both the leisure and business tourism sectors.
China, India, and other countries in Asia have also been targeted through specific marketing campaigns, with a focus on cultural engagement and Egypt’s world-renowned history. Egypt’s promotional efforts in these regions are not only attracting tourists interested in historical monuments but also those looking for unique luxury travel experiences. High-spending markets, such as China and India, are being targeted with tailor-made campaigns that emphasize Egypt’s diverse cultural heritage and modern luxury offerings, including resorts, spas, and cruises along the Nile River.
Expanding Egypt’s Tourism Footprint: Targeting New Markets
In 2025, Egypt is not only consolidating its traditional markets but also making inroads into new ones. The country has been actively targeting Latin American markets, particularly Brazil, Argentina, and Mexico. These nations are increasingly important to Egypt’s strategy of diversifying its tourism revenue streams and reducing dependence on traditional European and Middle Eastern markets. With long-haul flights connecting Cairo to these regions, Latin American visitors are discovering Egypt as a gateway to both ancient history and modern hospitality.
Similarly, Egypt has seen growth in African tourism, with Sudan and other African nations emerging as significant contributors to the visitor base. This trend is driven by the country’s proximity to other African states, as well as the shared cultural and historical ties between Egypt and many African nations. By strengthening diplomatic and cultural relations with neighboring African countries, Egypt is attracting tourists interested in exploring its ancient history while deepening regional connections.
Boosting Tourism Revenue and Economic Impact
The growth in Egypt’s tourism sector is having a direct impact on its economy. In 2024, the tourism industry generated USD 15.3 billion (EGP 725 billion), a vital contribution to the country’s foreign currency reserves and overall economic stability. The ongoing success of the tourism sector has created numerous job opportunities, from hospitality to infrastructure development, benefiting local businesses and communities.
With the combined efforts of various government and private sector initiatives, Egypt is now on track to achieve its ambitious target of 30 million annual visitors by 2028. The introduction of new attractions like the GEM, coupled with expanded visa systems, improved infrastructure, and targeted international partnerships, has positioned Egypt as a rising star in the global tourism market.
Looking Ahead: A Bright Future for Egypt Tourism
As Egypt continues to enhance its tourism offerings and strengthen ties with key international markets, the country’s tourism sector is poised for sustained growth. With its diverse range of attractions, from ancient monuments to modern resorts, Egypt offers something for every traveler. Whether it’s the allure of the Pyramids, the cultural richness of Cairo, or the luxury of resorts along the Red Sea, Egypt remains a top choice for tourists worldwide.
Turkey, China, the UAE, Germany, Saudi Arabia, Qatar, India, and several other countries have fueled Egypt’s 21% tourism growth in 2025 by enhancing travel accessibility, strengthening partnerships, and promoting new attractions like the Grand Egyptian Museum.
By uniting with countries such as Turkey, China, the UAE, Germany, Saudi Arabia, Qatar, India, and many others, Egypt is embracing its role as a global tourism hub, offering unparalleled experiences to travelers while bolstering its economy. The future of Egypt’s tourism looks bright, and the sector is well-positioned to continue its upward trajectory for years to come.
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Monday, December 1, 2025
Monday, December 1, 2025
Monday, December 1, 2025
Monday, December 1, 2025
Monday, December 1, 2025