Unlock Helsinki joy dive into the secrets of happiness this June 2024

Thursday, March 14, 2024

Come discover the secrets to happiness in the heart of Helsinki! As Finland maintains its title as the world’s happiest country for six consecutive years, we invite you to join us for an exclusive journey into the art of happiness hacking this June 2024.

Applications are now open for our five-day happiness-focused masterclass, building upon the resounding success of our 2023 event. Led by the renowned Helsinki Happiness Hackers, this immersive experience promises to unlock the keys to Helsinki’s unparalleled joy.

Embark on a transformative adventure as Visit Finland and Helsinki Partners welcome participants to uncover the mysteries behind Finnish happiness. Through engaging workshops and hands-on experiences, attendees will delve into the core principles that shape Helsinki’s blissful atmosphere.

Throughout the masterclass, you’ll discover the essence of happiness across four key themes: nature and lifestyle, health and balance, design and everyday living, and food and wellbeing. From the serene beauty of Finland’s natural landscapes to the innovative urban designs of Helsinki, each element contributes to the nation’s collective contentment.

Join us in exploring how Finland seamlessly blends its rich natural heritage with modern urban living, fostering a culture of sustainability and harmony. As we strive for carbon neutrality by 2030, Helsinki stands as a beacon of eco-consciousness, ranking among the top destinations for sustainable travel in 2023.

Don’t miss your chance to hack into the secrets of happiness in the world’s happiest capital. Apply now and embark on a journey towards a happier, more fulfilling life.

Even in the bustle of Finland’s most densely populated city, Helsinki’s residents draw happiness largely from nature. An astonishing 88% of Helsinki residents are happy with their life in the city**. Anu Syrmä, Director, Brand, Marketing and Communications of Helsinki Partners, explains,

“Helsinki boasts an impressive cultural scene and plenty of urban green oases. According to a recent survey, Helsinki residents appreciate the quality of life in their city. Helsinkians value proximity to nature and the sea, arts and culture, a safe living environment, and efficient public transport in their hometown. Still, we feel strongly that the Helsinki Happiness Hacks can be experienced by anyone, even during a short visit.”

In Helsinki, visitors can immerse themselves in a lively urban ambiance intertwined with tranquility and natural beauty. This Finnish metropolis provides an exceptional destination for city breaks, catering to diverse preferences with its impressive array of museums, exquisite dining options, lush green parks, and stylish accommodations characterized by innovative design.

“Finnish happiness boils down to the simple things in life: connecting with nature, taking care of one’s mind and body, and appreciating design and art around us. Happiness can be found in moments of pure contentment you get when the setting is just right: on a bike ride in a forest with the perfect playlist on or enjoying a post-sauna sausage while cooling off on a beautiful summer evening. Most importantly, happiness hacks are skills that anyone can learn to boost their well-being,” comments Heli Jimenez, Senior Director, International Marketing at Business Finland.

Apply by April 4, 2024!

Experience the Helsinki Happiness Hacks masterclass at no cost! Selected participants will have their travel expenses covered by Visit Finland and Helsinki Partners, immersing themselves in a five-day journey crafted by Helsinki Happiness Hackers to unlock their inner Helsinkian.

The Helsinki Happiness Hacks await!

Discover happiness mastery in Helsinki! Visit Finland and Helsinki Partners invite you to apply for an extraordinary experience from June 9 to June 14, 2024. Dive into a curated five-day masterclass led by five expert Helsinki Happiness Hackers—all expenses paid.

Applications close on April 4, 2024. To be considered, complete a social media challenge and sign up via the campaign page.

Meet the Happiness Hackers

1. Lena Salmi: A spirited 70-year-old, Lena finds happiness in authenticity, skating through Helsinki’s streets in her tutu and taking invigorating swims year-round.
2. Adela Pajunen: A biologist and nature advocate, Adela champions the healing power of the natural world, guiding others to wellness through forest excursions and more.
3. Luka Balac: A culinary maestro devoted to sustainable joy, Luka shares his passion for food and community through his acclaimed Helsinki restaurants.

Helsinki Happiness Hacks Examples

1. Wild Swimming: Follow Lena’s lead and embrace outdoor swims in Helsinki’s natural surroundings for an exhilarating happiness boost.
2. Grill-Friendly Culture: Join Luka in the Finnish tradition of communal grilling, fostering connections and good times in public spaces across Helsinki.
3. Vitamin Forest: Take a cue from Adela and rejuvenate in Helsinki’s lush forests, where nature’s healing benefits await exploration.

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