Unlock Hidden Booking Opportunities With London’s Revolutionary Travel Tech For Rentals

Published on December 29, 2025

Travel technology company headquartered in London, BookThis.Now, recently developed a technology platform to assist short-term rental hosts in engaging with hyper-2spontaneous travelers. Using a walk-in demand capture solution and QR codes placed outside rental units, travelers can conveniently check and book rentals. London, being a key international tourist location, makes this technology pivotal, as it will reshape tourist booking behaviors in heavily populated tourist areas.

BookThis.Now’s main aim is to reduce the gap between a booking platform’s digital continuum and a property’s physical street presence. Owner-operators can now transform a street-side location into a booking-generating asset. The technology is designed to serve travelers who have arrived at a fixed destination, but have not pre-planned their accommodations. This target market encompasses hyper-spontaneous travelers, digital nomads, and budget travelers who often make last-minute decisions and travel opt to travel flexibly.

How BookThis.Now Functions: An Innovative Yet Straightforward Tool

The latest platform simplifies the experience for both hosts and travelers. Short-term rental hosts can simply place a professional QR code at the entrance of their rental. When scanned, it provides a mobile-optimized interface for travelers, including property features, such as the number of rooms, photos, and an availability calendar.

Users of other mainstream booking software can use BookThis.Now send customers straight to their other listings. Hosts on a paid plan, however, can also receive direct booking requests through a commission-free microsite. This gives hosts an additional direct booking option, and incremental online revenue could be achieved without greatly altering their current online strategies.

This gives hosts the option to use a combination of other direct route trading alongside this street-level discovery tool on their other online bookings, all without altering their online bookings distribution.

Filling a Niche in the Travel Industry

Although most pre-booking services are integrated into online travel booking engines, a segment of travelers still wants to make on-the-spot booking services. On-the-spot booking still requires travelers to search for an accommodation after arriving at a destination, which is especially true for peak-demanding seasons. Also, some budget travelers, digital nomads, and travelers who would rather explore than commit to a booking appreciate the ability to search for accommodations while on the move.

BookThis.Now services on-the-spot travelers. With QR codes at the front of the short-term rental properties, hosts can be discovered by travelers who may have otherwise walked past them without knowing that accommodations were available. This strategy is particularly useful for owners that want to capture demand that would otherwise be overlooked.

Enhancing the Guest Experience

BookThis.Now incorporates an innovative method that helps travelers discover places to stay while wandering through different neighborhoods. Travelers can make real-time travel decisions and book accommodations through the app as they traverse the streets. This method improves the travel experience by offering customers the option to make travel decisions without needing to plan.

As hosts, the app captures potential customers and increases their visibility. Travelers can discover and reserve accommodations in real time instead of having to do tedious online searches while walking in busy places like Covent Garden, London, and other popular tourist spots.

A Complementary Tool, Not a Replacement

BookThis.Now seeks to improve the overall customer experience by enhancing the ordering and reservation process within the app. However, it is not developed to compete with already established services like Airbnb or Booking.com. The app captures spontaneous customers and foot traffic to help hosts increase their bookings without changing their current business model.

Our goal is to help hosts get more bookings, especially from guests who show up to book last-minute. Our QR code system is a simple, value-added service that works alongside existing booking systems. It allows hosts to keep using their booking systems and even their preferred booking channels, while also creating a new source of demand from walk-in bookings.

Scaling Across Europe and More

BookThis.Now is based in London and is already scaling across Europe by launching its bookable platform in multiple cities with a high volume of foot traffic. With more and more users, the company will be able to expand its scope of service globally, empowering hosts and travelers.

The company wants to close the gap between the offline world of streets and the online world of booking, creating a more seamless travel experience. In doing so, the company aims to bridge the walk-in discovery of accommodations with booking technology.

Conclusion

The new platform by BookThis.Now provides an original, unique, and creative solution to short-term rental hosts to facilitate instant bookings from travelers already visiting a destination. By placing QR codes outside their property, hosts can easily and efficiently turn bystanders into guests, thereby increasing the visibility of their listings. As this platform continues to expand throughout Europe and beyond, it has the potential to transform the way travelers and hosts interact in the short-term rental ecosystem.