Vietnam, South Korea, and Japan: Your Guide to the Best Autumn Destinations This Year

Published on November 20, 2025

As the vibrant hues of autumn paint the landscapes of South Korea and Japan, the allure of the red-leaf season captivates Vietnamese travelers. According to Agoda’s latest data analysis, interest in both South Korea and Japan has spiked significantly during this period. Searches from Vietnamese travelers for check-ins in the autumn season (October-November) have shown a remarkable 55% rise in South Korea and 24% increase in Japan compared to the summer months (June-July).

The autumn red-leaf season is one of nature’s most dazzling spectacles, transforming the trees of South Korea and Japan into a vivid canvas of fiery reds, oranges, and yellows. For Vietnamese travelers, this season offers an irresistible chance to experience the magic of these two countries at their most picturesque, with scenic landscapes that make the travel experience even more memorable.

Agoda’s findings reveal that the autumn season holds a special place in the hearts of Vietnamese wanderers who seek not only stunning natural beauty but also cultural experiences tied to seasonal festivals and traditions. Both South Korea and Japan celebrate this time of year with special events, adding to the allure of these destinations. As travel interest continues to grow, the appeal of autumn foliage destinations in both countries has never been stronger.

South Korea’s Red-Leaf Season Attracts Vietnamese Travelers

South Korea, known for its stunning autumn landscapes, has seen a sharp rise in travel interest from Vietnamese tourists during the peak of the red-leaf season. With Seoul and Busan leading the charge, South Korea has become one of the top destinations for travelers seeking to immerse themselves in the beauty of the changing seasons.

• Seoul (63% increase)
• Busan (67% increase)
• Jeju (-18% decrease)
• Incheon (29% increase)
• Gyeongju-si (86% increase)

The vibrant foliage in Seoul and Busan continues to capture the imagination of visitors, while Jeju Island, although still a popular destination, saw a slight decline in interest during the autumn months. Gyeongju-si on the other hand, saw an 86% increase in searches, highlighting its rising popularity among Vietnamese tourists eager to explore South Korea’s cultural landmarks amidst the stunning backdrop of autumn leaves.

The Enchantment of Japan’s Red-Leaf Season

Japan’s autumn red-leaf season has long been a favorite among travelers, and this year, Vietnamese travelers are once again flocking to Japan’s top destinations to experience the breathtaking foliage landscapes.

Top destinations in Japan during the autumn red-leaf season include:

• Tokyo (6% increase)
• Osaka (30% increase)
• Kyoto (73% increase)
• Fukuoka (28% increase)
• Nagoya (36% increase)

Kyoto stands out with a 73% rise in travel interest, highlighting the city’s allure during the fall, as its historic temples and gardens are framed by brilliant autumn leaves. Osaka also saw a significant 30% increase in traveler searches, with its fusion of modern attractions and traditional autumn beauty. Tokyo, while still the most sought-after city for Vietnamese travelers, saw a modest 6% increase in autumn interest, reflecting the constant appeal of the capital even outside of peak foliage season.

The Rise of Vietnam’s Wanderlust for South Korea and Japan

The data reveals that Vietnamese travelers continue to prioritize South Korea and Japan when it comes to autumn getaways. The strong growth in interest shows that both destinations offer more than just natural beauty—they are places where Vietnamese tourists can immerse themselves in local culture, traditions, and festivals during the autumn season.

Both South Korea and Japan offer travelers the chance to experience their countries through the lens of autumn, whether it’s participating in traditional festivals, enjoying regional autumn delicacies, or simply marveling at the natural wonders that surround them. The season becomes a unique selling point for these destinations, attracting both seasoned travelers and first-timers eager to see these countries at their most picturesque.

Agoda’s Insight Into Vietnamese Travel Behavior

Agoda’s data analysis offers a deep dive into the growing preferences of Vietnamese tourists and their travel behavior. The analysis of search trends over the past several months reveals that Vietnamese travelers are increasingly seeking experiences that are not just about sightseeing, but about immersing themselves in the seasonal beauty of their destinations.

• Autumn foliage destinations: The red-leaf season has become synonymous with South Korea and Japan for Vietnamese tourists.
• Cultural experiences: Festivals, traditions, and seasonal events are also key drivers for Vietnamese travelers when selecting destinations.
• Sustainability and eco-tourism: With more travelers prioritizing sustainability, the environmental impact of travel is beginning to play a bigger role in travel decisions.

Why South Korea and Japan Are Ideal for Autumn Travel

South Korea and Japan are both perfect destinations for travelers looking to experience the beauty of autumn. These countries are not only rich in cultural heritage, but they also offer travelers the opportunity to explore some of the most beautiful natural landscapes in the world, especially during the red-leaf season.

• South Korea offers a mix of traditional and modern experiences, with vibrant foliage adorning both the countryside and cityscapes.
• Japan, renowned for its impeccable gardens and landscapes, becomes a visual masterpiece during autumn, with Kyoto, Tokyo, and Osaka standing out as prime locations for leaf-peeping.

For Vietnamese travelers, the autumn season offers a chance to not only witness these stunning landscapes but also to embrace the rich cultural experiences and local festivals that come with it.

Agoda’s Support for Autumn Travel Planning

For those seeking to take advantage of the red-leaf season, Agoda offers an extensive range of travel options, ensuring a smooth and memorable journey. The platform’s features include:

• Over 6 million holiday properties to choose from
• More than 130,000 flight routes connecting travelers to top destinations in South Korea and Japan
• Over 300,000 activities available to enhance the autumn travel experience

Agoda’s mobile app and website provide a seamless booking experience, ensuring travelers can find the best deals for flights, accommodation, and activities. Whether you’re planning to explore the vibrant streets of Seoul, relax in the historic gardens of Kyoto, or hike the autumn trails of Jeju, Agoda’s comprehensive platform makes it easier to plan the perfect autumn getaway.

Conclusion: A Growing Trend for Vietnamese Travelers

The surge in travel interest from Vietnamese travelers to South Korea and Japan during the autumn red-leaf season highlights the growing appeal of these destinations during this time of year. With both countries offering stunning natural beauty, cultural experiences, and the perfect backdrop for seasonal festivals, it’s no wonder that Agoda’s data shows such a strong trend.

As the autumn foliage season continues to captivate travelers, it’s clear that both South Korea and Japan remain top choices for those seeking to immerse themselves in the magic of the changing seasons. With the support of platforms like Agoda, planning an autumn getaway to these breathtaking destinations has never been easier.

Key Takeaways:

• Vietnamese travel interest in South Korea and Japan spikes during the autumn red-leaf season.
• Seoul, Busan, and Kyoto lead the top destination lists for autumn travelers.
• Agoda provides an all-in-one platform for booking flights, accommodations, and activities to enhance the travel experience.