VIRTUOSO 2024: Nine unforgettable luxury experiences

Saturday, January 13, 2024

Virtuoso®, the premier global network specializing in luxury and experiential travel, has enlisted its exclusive cadre of travel advisors worldwide to divulge the ultimate experiences that should be on every traveler’s agenda this year.

As outlined in Virtuoso’s 2024 Luxe Report, here are the nine indispensable experiences:

1. Immerse yourself in dark sky tourism by embarking on a journey to Norway, Iceland, or Canada to witness the mesmerizing Northern Lights—a celestial spectacle that has intrigued humanity for millennia. Alternatively, those yearning for a warmer climate can catch the total solar eclipse on April 8 in Northern Mexico.

1. Embrace the tranquility of a slow safari, offering a leisurely perspective of Africa’s breathtaking landscapes and its more subdued inhabitants. This provides a perfect counterbalance to the high-octane experiences of the wildebeest migration and lion hunts. The Luxe Report underscores the significance of wildlife conservation, highlighting activities such as gorilla trekking in Rwanda or bird watching in Botswana, where travelers can contribute to conservation efforts with guidance from professional travel advisors.

1. Find solace from daily stresses in either the happiest country in the world or the Land of Smiles. Bhutan offers a haven for authenticity and enlightenment, while Thailand, renowned for more than its traditional Thai massage, beckons spiritual travelers with tranquil beaches and hidden oases for relaxation and rejuvenation.

1. Witness the fleeting beauty of Japan’s springtime Sakura blossoms or consider a winter visit during the peak of ski season. Japan’s distinctive culture and exceptional cuisine make it the top reemerging destination in the 2024 Luxe Report.

1. Embark on an expedition cruise to explore the remote wilderness of Antarctica or the Galápagos Islands. Adventure cruising, a leading travel trend for the upcoming year, grants nature enthusiasts unprecedented access to some of the Earth’s most stunning and pristine landscapes.
2. Travel from Paris to Istanbul aboard the legendary Venice Simplon-Orient-Express, A Belmond Train. Depart in late August on this unforgettable European voyage, arriving in Paris ahead of schedule to partake in the 2024 Olympics, scheduled from July 26 to August 11.

1. Pursue personal passions in novel settings, from attending the RHS Chelsea Flower Show for gardening enthusiasts to discovering the Strahov Monastery in Prague for bookworms. Whether set-jetting in New Zealand or sambaing at the Rio Carnival, travelers are inspired by their individual interests.

1. Delight in the richness of tradition, artistry, and love encapsulated in a single bite through cultural cuisine. This not only provides invaluable insights into a destination’s history and way of life but also directly supports the local community. Sample Peruvian picarones at the Mistura Food Festival, indulge in delectable street food in Slovenia, or participate in a hands-on cooking class with a family in Vietnam.

1. Charter a private island and revel in the freedom of absolute seclusion, where there’s no timetable except your own. Dive with endangered species, explore underwater caves and secret waterfalls, or simply luxuriate on your pristine, white-sand beach – all paths lead to paradise.

The Luxe Report survey drew upon the expertise and insights of over 2,000 travel advisors from Virtuoso-affiliated agencies, reflecting their extensive knowledge and client preferences.

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