Wego’s New Partnership with Moroccan National Tourist Office Highlights Chefchaouen, Agadir, and Fez as Top Summer Destinations for MENA Travelers

Published on June 23, 2025

Wego, the leading travel app and the largest online travel marketplace in the Middle East and North Africa (MENA) region, has announced an exciting partnership with the Moroccan National Tourist Office (MNTO). The goal of this collaboration is to roll out a dynamic regional campaign that brings Morocco’s unique summer experiences closer to travelers across the MENA region.

Discover the Magic of Morocco: Vibrant Cities, Coastal Escapes, and Natural Beauty

This collaboration aims to inspire a new wave of travel to Morocco by spotlighting the country’s vibrant cities, breathtaking coastal escapes, and diverse natural landscapes. Whether it’s discovering the colorful streets of Chefchaouen, relaxing along the beaches of Agadir, or hiking through the highland trails of the Atlas Mountains, Morocco offers a diverse getaway that caters to a wide range of travel interests.

Mamoun Hmidan, Chief Business Officer at Wego, shared his excitement, saying, “We are thrilled to collaborate with the Moroccan National Tourist Office to expand the horizons of our users and introduce them to the richness that Morocco has to offer. Our goal is to make it easier for travelers to find meaningful experiences whether they’re seeking adventure, history, or relaxation—through curated content and seamless travel planning.”

As part of the campaign, Wego and MNTO will highlight Morocco’s immersive travel offerings, where culture and tradition seamlessly blend with modern leisure. From exploring artisan markets and architectural gems in Marrakech to tracing local art movements in Rabat and Fez, Morocco promises enriching experiences for every type of traveler.

A Culinary Journey Through Morocco

No trip to Morocco would be complete without indulging in its famous culinary delights. As part of the campaign, Wego will feature guided content on must-try dishes like couscous, harira, and pastilla. The platform will also share tips on where to find the best street eats or enjoy hidden rooftop dining with stunning views. Coastal towns like Essaouira and El Jadida will also be highlighted for their fresh seafood and laid-back seaside ambiance.

Exclusive Destination Guides and Influencer Curated Content

The campaign will feature exclusive destination guides, influencer-curated content, and digital promotions designed to showcase Morocco as a top summer destination for travelers in the Gulf Cooperation Council (GCC) and beyond. With Wego’s platform offering real-time comparisons and travel inspiration, discovering Morocco has never been more convenient or accessible.

Mr. Rachid Hamzaoui, Director of Middle East & Asia at the Moroccan National Tourist Office, emphasized the importance of the partnership, stating, “We are excited to collaborate with Wego to showcase Morocco as a leading summer destination for MENA travelers. Through our shared efforts, travelers will be inspired to explore the rich culture, breathtaking landscapes, and vibrant cities that Morocco has to offer.”

Wego: A Leading Travel Platform in the MENA Region

Founded in 2005, Wego is the #1 travel app and the largest online travel marketplace in the Middle East and North Africa (MENA). With its headquarters in Dubai and Singapore, Wego operates in regions including Bangalore, Riyadh, Cairo, Lahore, and Kuala Lumpur. The platform harnesses the power of simple-to-use technology to help travelers easily compare airlines, hotels, and online travel agency websites, ensuring the best deals and bookings.

Wego’s platform provides an unbiased comparison of travel products and prices offered by local and global merchants, allowing users to quickly find the best deals, whether they’re booking directly with an airline or hotel or using a third-party aggregator website.

Why Morocco? A Destination Rich in Culture and Adventure

Morocco is not just a place; it’s an experience that offers travelers the chance to immerse themselves in history, culture, and natural beauty. From the bustling souks of Marrakech to the tranquil shores of Agadir, and from the labyrinthine streets of Chefchaouen to the awe-inspiring Atlas Mountains, Morocco caters to every kind of traveler.

• Chefchaouen: Known as the Blue City, Chefchaouen’s charming streets are painted in various shades of blue, offering visitors the chance to wander through a dreamlike maze of vibrant alleys, cafes, and artisan shops.
• Marrakech: The Red City is a blend of ancient traditions and modern life. From the Koutoubia Mosque to the Jemaa el-Fnaa square, Marrakech is a hub of culture, shopping, and gastronomy.
• Agadir: This coastal town is famous for its beaches, making it the perfect destination for those seeking relaxation and water-based activities, such as surfing or enjoying seafood by the sea.
• Atlas Mountains: For those seeking adventure, the Atlas Mountains offer excellent hiking trails and the chance to explore traditional Berber villages while enjoying breathtaking views of the Moroccan landscape.

Unveiling Morocco’s Hidden Gems

Along with its popular tourist destinations, Morocco is home to hidden gems that offer unique and lesser-known experiences. Essaouira, a coastal town on the Atlantic Ocean, is known for its medieval architecture, fortified walls, and fresh seafood. El Jadida, another coastal town, offers a peaceful atmosphere with historic sites and beautiful beaches.

These lesser-visited places provide a more authentic Moroccan experience for travelers looking to escape the more crowded areas while still enjoying the country’s charm and natural beauty.

Morocco’s All-Year-Round Appeal

Morocco’s appeal is not limited to just the summer months. With its diverse landscapes, Morocco is a year-round destination that offers snow-capped mountains, desert adventures, and bustling city experiences, ensuring travelers can visit throughout the year for a variety of adventures.

Looking Ahead: What’s Next for Wego and Morocco?

The collaboration between Wego and the Moroccan National Tourist Office is only the beginning. As part of the ongoing campaign, travelers will have access to exclusive promotions, discounted rates, and tailored travel guides to help plan their perfect Moroccan getaway. This partnership is expected to inspire thousands of travelers to embark on unforgettable journeys to one of North Africa’s most iconic destinations.

In conclusion, Morocco offers something for everyone, whether you’re interested in adventure, relaxation, cultural immersion, or simply exploring breathtaking landscapes. With the help of Wego’s travel planning tools and the Moroccan National Tourist Office’s expert guidance, exploring this North African gem has never been easier or more accessible.