Yibin Cultural Tourism Sets New Standards for Sustainable Luxury Travel in Southwest China

Published on February 6, 2026

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Southwestern China’s landscape is being transformed by a fusion of ancient river culture and cutting-edge green technology. A significant milestone in sustainable maritime travel has been reached in Yibin, also known as the “First City on the Yangtze River”. The Yibin Cultural Tourism, a cutting-edge electric sightseeing vessel, has launched its operations. This vessel represents a watershed moment in how the region’s natural beauty is perceived, transitioning away from traditional combustion engines and towards a silent, emissions-free future.

A Masterpiece of Domestic Engineering

The design and realization of the Yibin Cultural Tourism were spearheaded by the 712 Research Institute, a prominent subsidiary of the China Shipbuilding Group. Through their expertise, a vessel was crafted that prioritizes both structural integrity and environmental harmony. The ship was commissioned specifically to serve the inland waters of Sichuan province, forming a cornerstone of the government’s strategic initiative to revitalize local tourism through high-quality, sustainable infrastructure.

The physical presence of the vessel is substantial, claiming the title of the largest electric sightseeing ship currently in operation within Sichuan. A length of 39.9 metres is complemented by a generous beam of 10.8 metres and a depth of 2.5 metres. Within these dimensions, a sophisticated multi-deck layout was engineered to accommodate up to 205 passengers, ensuring that large-scale tourism can be handled without the typical environmental footprint associated with massive river traffic.

Silent Power: The Heart of the Vessel

At the core of this maritime innovation lies a massive 2,572 kWh lithium battery pack. This power source was supplied by CATL, a global leader in battery technology. By utilizing such high-capacity energy storage, the vessel is enabled to navigate for up to six hours on a single full charge. The traditional roar of diesel engines is replaced by a near-silent hum, allowing the natural sounds of the river—the lapping of waves and the calls of local birdlife—to become the primary soundtrack for the journey.

The energy generated by these batteries is channelled into two 350 kW electric motors. To ensure that this power is used effectively, advanced battery and energy management systems were integrated into the ship’s bridge. Through these intelligent systems, the electrical load is distributed across the vessel’s various functions with precision. Stability and efficiency are maintained at all times, providing a smooth transit even when the vessel is operating at its peak capacity.

Luxury and Panoramic Perspectives

The interior of the Yibin Cultural Tourism was designed to rival the comfort of high-end hotels. Across three distinct decks, a variety of amenities are provided to cater to the diverse needs of modern travellers. A well-appointed snack bar and a spacious main deck dining hall are available for those seeking culinary delights while afloat.

Furthermore, lounges equipped with expansive panoramic windows were installed to ensure that unobstructed views of the Sichuan coastline are provided to every guest. These windows serve as a frame for the shifting scenery of the Yangtze, allowing the majesty of the river to be appreciated from the comfort of a climate-controlled environment.

Versatility in the Open Air

Beyond standard sightseeing, the vessel was conceived as a versatile venue for a multitude of social and professional gatherings. The top deck was designed as an expansive, open-air space, serving as the ultimate vantage point for photography and outdoor viewing. This area is also intended to host live performances, private banquets, and high-profile product launches.

The transition from day to night does not signal the end of the vessel’s utility. Striking exterior lighting, stretching from bow to stern, was installed to allow for nighttime excursions. Under the cover of darkness, the ship becomes a glowing beacon on the water, offering a unique perspective on Yibin’s illuminated skyline. Whether it is a corporate meeting or a private celebration, the Yibin Cultural Tourism provides a backdrop that is both modern and deeply connected to the regional identity of Sichuan.

A New Chapter for Yibin Tourism

The introduction of this vessel is more than a technological feat; it is a declaration of intent for the province. By using electric propulsion, the impact on the fragile river ecosystem is significantly reduced. This move aligns with China’s broader national goals of protecting the “mother river” (the Yangtze) while expanding the service economy.

As the Yibin Cultural Tourism glides through the southwest waters, it stands as a floating testament to the possibilities of green engineering. Travellers can now view the confluence of the Min and Jinsha rivers from a platform that respects the environment it explores. It is an era in which luxury and responsibility are no longer mutually exclusive but rather coexist to create a truly exceptional travel experience.