Young Creators Lead the Way in Vietnam’s Impressive Tourism Video Contest, Get the Details Here

Published on December 18, 2025

The Centre for Digital Transformation of Culture, Sports, and Tourism, together with other concerned groups, was able to organize a closing ceremony and awarding activity for the “Impressive Vietnam Tourism” Video/Clip Contest 2025 on December 17, 2025, in Hanoi. This activity marked a glorious manifestation of creativity and digital innovation as it honored the best among close to 1,000 contenders for a showcase of the tourism potential in Vietnam.

A Snapshot of the Contest’s Scope and Entries

The 2025 contest, which ran from August 13 to November 15, attracted a total of almost 1,000 entries. These submissions were divided into short and long video/clip categories, with more than 500 short videos and 400 long clips. The contest provided an opportunity for tourism professionals, content creators, and even international visitors to showcase their perspectives on the beauty of Vietnam.

From breathtaking natural landscapes to rich cultural heritage and intimate depictions of daily life, the entries presented diverse perspectives on Vietnam’s stunning beauty and its people. The works were not just visually captivating but also deeply emotional, capturing the essence of the Vietnamese way of life in a manner that resonated with viewers.

Highlighting the Winning Works and Their Impact on Tourism Promotion

The first-place winners in both the short and long video/clip categories were awarded for their exceptional creativity and execution. The entries stood out for their ability to effectively convey Vietnam’s beauty while maintaining a high level of storytelling excellence. In a more than three-month period, these videos received widespread attention from digital platforms, contributing significantly to Vietnam’s image as a global tourism destination.

The high quality of the works also reflected the growing influence of digital transformation on the tourism sector. Through modern media and digital content, the contest has enabled the powerful dissemination of Vietnam’s images, bringing the country closer to the global audience. These films and videos are not only tourism promotional tools but also serve as effective resources for tourism marketing campaigns worldwide.

The Role of Youth in Shaping Vietnam’s Digital Storytelling

One of the most remarkable aspects of the contest was the strong participation of young creators. With a keen sense of technological proficiency and an acute understanding of emerging digital trends, these youth brought fresh and bold perspectives to their storytelling. Their innovative approaches in terms of visual language, emotional expression, and narrative styles reflected the modern Vietnamese generation’s ability to captivate and engage audiences through digital storytelling.

Young creators showcased their flair for storytelling with a blend of vibrant visuals, modern camera techniques, and the integration of music and sound to create a powerful emotional experience. The creative energy and youthful outlook embedded in many of the videos clearly marked the future of tourism promotion in Vietnam—one that is fresh, engaging, and relatable to international travelers.

The Ceremony: A Celebration of Creativity and Collaboration

The awards ceremony was attended by a range of dignitaries, including Nguyen Thi Hoang Lan, Director of the Centre for Digital Transformation of Culture, Sports, and Tourism. In her speech, Lan emphasized the profound impact that these videos have had on Vietnam’s tourism image, noting how the contest had inspired a sense of pride and love for the homeland. It highlighted the country’s potential as a beautiful, safe, and hospitable destination that welcomes international tourists with open arms.

Ministery of Culture, Sports, and Tourism, Ho An Phong, applauding the synergy between tourism and digital transformation. Phong pointed out that the contest was not only a creative initiative but also an example of how modern media and digital innovation can be harnessed to promote tourism in the digital age. His words underscored the importance of continuously exploring new ways to market and promote Vietnam globally, particularly in light of the evolving digital landscape.

Awards and Recognition for Top Creators

The contest culminated in the presentation of 24 official awards and several additional prizes, with a total prize value exceeding 600 million VND. In the short video/clip category, the awards included one first prize, two second prizes, three third prizes, and five consolation prizes. The long video/clip category had one first prize, two second prizes, five third prizes, and five consolation prizes. These prizes not only acknowledged the creative talents of the participants but also validated their efforts in shaping the future of tourism marketing.

The selected winning entries will be utilized in both domestic and international tourism campaigns, helping to build a youthful and dynamic image of Vietnam as an appealing destination for international travelers. Through these videos, Vietnam can further solidify its position as a top tourist destination in Southeast Asia and beyond.

Promoting Vietnam as a Vibrant and Engaging Travel Destination

Thanks to the direct involvement of content creators, both local and foreign, it is clear that the “Impressive Vietnam Tourism” Video/Clip Contest 2025 has demonstrated that a combination of tourism and digital media could produce inspiring content. The contest not only enriches the resource of tourism communication for Vietnam, but it also motivates a joint aspiration to spread the beauty and kindness of Vietnamese culture to international nations.