YY Group and KEENON Robotics Unveil Innovative AI-Powered Solutions for Hospitality: What You Need To Know

Published on November 4, 2025

YY Group Holding Limited, which is renowned for its on-demand workforce solutions and integrated facilities management, has revealed a significant move toward tech-powered hospitality solutions with the extension of its collaboration with KEENON Robotics. The purpose of the new agreement is to incorporate AI-enabled service robots into the Southeast Asian hospitality sector, thus enhancing both the efficiency of the workforce and the quality of service in hotels and other establishments related to the hospitality industry.

As part of this collaboration, KEENON Robotics, a global leader in developing commercial service robots, will provide AI-driven robots to assist in a variety of hotel operations, from banquet event support to cleaning services. The goal is to enhance the efficiency and reliability of hotel staff while maintaining the human touch that defines hospitality.

Enhancing Hospitality with Robotics and AI

The strategic partnership between YY Group and KEENON Robotics addresses a critical challenge facing the hospitality industry: workforce shortages. By deploying advanced AI-powered robots, YY Group aims to augment the capabilities of human staff, providing them with cutting-edge tools to deliver superior service. This collaboration focuses on improving productivity, reducing operational friction, and ultimately creating better economic outcomes for hotels and resorts.

The robots will assist staff in various areas, such as cleaning, delivering items, and supporting large event operations. Rather than replacing human jobs, these robots will work alongside hotel staff to streamline processes, improve service consistency, and increase operational efficiency.

The Future of Tech-Enabled Hospitality Solutions

This collaboration comes at a pivotal moment as the hospitality industry seeks to modernize and adapt to the demands of the digital age. The integration of robotics and AI into daily hotel operations offers a glimpse into the future of the sector, where automation and human interaction can work together to deliver better guest experiences.

YY Group is already conducting pilot deployments with select regional clients in Southeast Asia, laying the foundation for expansion beyond the region. The solutions developed from this partnership will also be marketed to a broader audience, including clients in sectors like logistics, retail, and healthcare, offering scalable options for various industries.

This technology has the potential to transform not only hotel management but also the overall travel experience, as guests enjoy quicker, more personalized service thanks to the integration of these innovative tools.

Expanding Horizons for Workforce Solutions in Hospitality

YY Group’s involvement in workforce solutions and integrated facilities management spans multiple industries, and its collaboration with KEENON Robotics demonstrates the company’s commitment to enhancing the global hospitality sector. As the partnership continues to evolve, YY Group aims to offer tailored, tech-enabled solutions that will enable hospitality businesses to stay competitive in an increasingly tech-savvy world.

With AI and robotics playing a central role in the future of the hospitality industry, this partnership sets the stage for a new era of service innovation, where technology drives operational efficiency without sacrificing the human connection that defines great guest service.

Transforming Hospitality with Technology

The partnership between YY Group and KEENON Robotics represents a major milestone in the development of technology-driven hospitality solutions. By combining AI and robotics, the companies are laying the groundwork for a more efficient, scalable, and future-ready hospitality sector in Southeast Asia and beyond. As this partnership progresses, it promises to reshape the way hotels and resorts operate, offering new opportunities for improved service delivery and enhanced guest experiences.

YY Group’s continued commitment to technology integration in the hospitality industry will not only benefit businesses by reducing operational costs and increasing efficiency, but also help meet the rising demand for more innovative and seamless travel experiences.