Zambia Now Hosts Africa Bike Culture Festival 2026 to Boost Adventure Tourism in Livingstone

Published on December 5, 2025

Zambia is poised to become a key destination for motorcycle tourism in Africa with the launch of the Africa Bike Culture Festival in Livingstone, set for 22 to 29 May 2026. This event will unite participants from more than ten African countries, reflecting the country’s increasing interest in adventure tourism and broadening its tourism options. The announcement occurred at a launch event on 5 December 2025. It featured Luckie Chiyowele, CEO of Africa Bike Culture, and Rodney Sikumba, Zambia’s Minister of Tourism. Both leaders highlighted the important role motorcycle tourism could play in Zambia’s economic growth and its tourism industry. They noted that the event would help diversify the country’s tourism offerings. Zambia is making a strong effort to position itself as a leader in motorcycle tourism. This festival is part of a larger push to enter the thriving adventure tourism market. Officials noted Zambia’s central location in Southern Africa and its rising reputation for adventure tourism during the launch. The festival builds on the success of past events, including the Mosi-oa-Tunya Rally, which attracted motorcycle enthusiasts from the region to celebrate Zambia’s beautiful landscapes and lively culture.

Growing Zambia’s Adventure Tourism Market

The Africa Bike Culture Festival is expected to be a major driver for adventure tourism in Zambia, helping to attract both international and regional visitors. With participants traveling from more than ten African countries, the event is set to bring attention to Zambia’s natural beauty and unique biking experiences. Livingstone, famous for being home to Victoria Falls, will serve as the ideal backdrop for the festival, offering riders a chance to explore the surrounding landscapes while experiencing one of Africa’s most iconic natural wonders.

As part of Zambia’s effort to diversify its tourism products, the festival is designed to highlight the rich culture of the country while promoting motorcycling as a new way to experience the country. Minister Sikumba noted that the event will not only benefit the tourism industry but will also encourage community engagement and improve regional connectivity.

The festival will feature a range of activities for both motorcycle enthusiasts and general visitors, including group rides, races, and exhibitions. Organizers have also emphasized the festival’s role in fostering tourism education, raising awareness about the economic impact of motorcycling tourism and its potential to generate jobs and opportunities for local businesses.

Zambia’s Commitment to Biker Safety and Sustainable Tourism

In addition to its economic and tourism goals, the Zambian government is committed to biker-led safety campaigns to ensure the event and future festivals are held in a responsible manner. These campaigns, in alignment with Zambia’s Eighth National Development Plan and the Tourism Master Plan (2022–2038), will focus on creating a safer environment for motorcyclists while promoting road safety across the country. This effort is a key component of Zambia’s broader road safety objectives, which are integral to the country’s long-term tourism strategy.

The government’s backing of these initiatives highlights Zambia’s dedication to responsible tourism and sustainable growth in the sector. By working closely with the biking community, local businesses, and international stakeholders, Zambia aims to position itself as a leader in adventure tourism, offering an array of experiences that combine nature, culture, and thrilling activities like motorcycle tours.

Building Regional Connections and Collaboration

The Africa Bike Culture Festival is also expected to strengthen regional ties within the Southern African tourism market. By attracting participants from across the continent, the event will foster deeper connections among African countries and encourage cross-border collaboration in tourism development. This aligns with Zambia’s broader tourism goals, which include enhancing regional tourism flows and promoting the country as an accessible, exciting destination for African travelers.

With its vibrant cultural heritage, natural wonders, and increasing focus on sustainable tourism, Zambia is positioned to become a significant player in the African adventure tourism industry. The festival represents just one step in a larger, long-term strategy to transform the country into a premier destination for motorcyclists, adventure seekers, and eco-tourists alike.

Looking Ahead to the Future of Motorcycle Tourism in Zambia

As the inaugural Africa Bike Culture Festival draws near, anticipation is already building around the event, with motorcyclists and adventure enthusiasts eager to experience Zambia’s beautiful landscapes and unique culture. The festival promises to be a standout event for motorcycle tourism in Africa, and Zambia’s government and tourism bodies are optimistic about the long-term impact the event will have on the country’s tourism growth.

For travelers planning to attend the festival, there are plenty of opportunities to explore Livingstone and its surroundings, including Victoria Falls, Mosi-oa-Tunya National Park, and a host of cultural and natural attractions. As Zambia continues to develop its motorcycle tourism sector, the country’s appeal as a unique and exciting destination for adventure tourism will only grow stronger.

Conclusion

The Africa Bike Culture Festival 2026 is a significant event for Zambia as it works to promote adventure tourism and establish itself as a center for motorcycle tourism in Africa. With government support, an emphasis on biker safety, and a dedication to sustainable tourism, Zambia aims to draw in motorcycle lovers and adventure seekers from around the world.