Zaxby’s classic milkshakes return now exclusive to Macon and Georgia

Tuesday, February 27, 2024

‘Milkshake Tourism’ has officially made its debut in Macon, and Zaxby’s® is at the forefront of this flavorful movement. Following a seven-year break, Zaxby’s milkshakes are back in action, reintroducing the beloved Birthday Cake shake. As the charming Southern city affectionately known as “The Heart of Georgia,” Macon stands as the exclusive destination in the United States where enthusiasts can indulge in Zaxby’s shakes to their heart’s content. Collaborating with Visit Macon, the iconic Georgia-based chicken brand is conducting an exclusive market trial, inviting both tourists and locals to discover more of Macon’s delectable delights.

“Zaxby’s delicious milkshakes have made their long-awaited return after years of requests from our most loyal fans,” said Patrick Schwing, Zaxby’s chief marketing and strategy officer. “We can’t wait for visitors of Macon to join the milkshake movement and become a part of the sweetest experience in town.”

The Zaxby’s milkshake market trial introduces an updated selection of four flavors: Chocolate, Strawberry, Vanilla, and Birthday Cake. The renowned Birthday Cake milkshake from Zaxby’s boasts the flavors of freshly baked cake, buttercream, and French vanilla, with vibrant rainbow sprinkles blended in for a festive touch—a celebration encapsulated in a cup! Meanwhile, the Vanilla, Chocolate, and Strawberry shakes pay homage to timeless, irresistible flavors, evoking nostalgic memories with each sip. Crafted to order, using whole milk and real sugar, all Zaxby’s shakes are hand-spun and hand-mixed, topped off with real whipped cream and a cherry on top. Prepare yourself for an enticing culinary adventure!

Macon, steeped in history and alive with culture, is embracing a transformative mission to establish itself as the ultimate destination for milkshake aficionados. Teaming up with Zaxby’s, deeply entrenched in Georgia’s culinary landscape, Macon aims to cement its reputation as the milkshake capital. The collaborative ‘Milkshake Tourism’ campaign by Visit Macon and Zaxby’s encourages visitors to uncover the city’s hidden treasures, iconic landmarks, and storied past while indulging in their favorite Zaxby’s shake. It’s more than just a delicious treat—it’s an immersive experience that encapsulates the essence of Macon.

“The return of Zaxby’s milkshakes is an exciting development for Macon,” said Mayor Lester Miller. “We’re thrilled to have Zaxby’s be part of Team Macon-Bibb and showcase our city as the ultimate destination for milkshake lovers. Together, we’re turning Macon into the Milkshake Capital of America!”

For parched enthusiasts, the seven-year drought has finally ended, at least in Macon. Zaxby’s artisanal milkshakes are now exclusively available at 20 local spots, complete with whipped cream, rainbow sprinkles, and a cherry on top!

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