20th edition of FICCI Frames 2019 held in Mumbai

Wednesday, April 3, 2019

The 20th edition of FICCI Frames 2019 was held between March 12 and 14, at Grand Hyatt in Mumbai. On day 2, the global media and entertainment convention started with a session titled ‘Shoot at Site’. Those who took part in the session discussed ways to simplify film shoots across India and provide single window clearance for states.

Shoot at Site is an exclusive platform that aims to facilitate the synergies between the shooting destinations and the film & television industry. Its third edition was held earlier this month in Mumbai.

The objectives of Shoot at Site is to highlight rare shooting destinations in different states of India, showcase production facilities, services offered and notify the production community about how to navigate through and take advantage of the benefits offered by the state governments.

The participating states were represented by Dr. Nitin Bhanudas Jawale, Managing Director, Odisha Film Development Corporation, Sudhir Sobti, Chief Manager (PR & Publicity / Tourism), Government of Delhi and Dr. Manisha Arora, Additional Director, Rajasthan Tourism.

According to the FICCI-EY Knowledge Report, the 21st century witnessed the globalization of the Indian cinema. Today, Indian cinema has not only reached global audiences, but has also gained global acceptance. Indian cinema has been part of screenings at major international film festivals. Investments made by major global production houses show that Indian cinema has made a mark for itself in the global film market.

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