MATTA Fair receives constant help from Tourism Malaysia

Wednesday, February 22, 2023

Tourism Malaysia is constantly helping The Malaysian Association of Tour and Travel Agents Fair, which will be organized from March 17th and will continue till 19th. It’s expected to enhance international visitor arrival to Malaysia and fortify domestic tourism in return.

At the ground level of the fair, Tourism Malaysia Pavilion will occupy 46 booths. It will be organized at Malaysia International Trade and Exhibition Centre, Kuala Lumpur.

Also, there are participation from States Tourism Organizations like Penang, Kedah, Perak, Kuala Lumpur, Selangor, Johor, Putrajaya, Melaka, and other Malaysian states during this MATTA Fair March 2023, showing that the states are marketing the offerings of their domestic tourism vigorously.

This year, Malaysia is hoping 15.6 million tourist arrivals with receipts of RM47.6bil.

Rocky Kho, MATTA Fair March 2023 organising chairman, said that Tourism Malaysia is perking up their efforts in terms of promotion by taking part in the biggest consumer fair to help draw greater number of holidaymakers and highlight their stimulating local destinations via their diversity of culture and heritage.

Kho explained that the partnership of MATTA Fair with Tourism Malaysia is believed to play a great source of financial development which acts as a channel for tourism development and carries on to be one of the biggest contributors to the national account.

Likewise, Tourism Malaysia’s participation creates more opportunities to advertise Malaysia as a top-of-mind tourist destination.

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