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JW Marriott Mumbai Juhu Makes Major Sales Move as Harshad Makasare Takes Charge of Growth

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JW Marriott Mumbai Juhu has appointed Harshad Makasare as its new Director of Sales, bringing more than 16 years of luxury hospitality experience to strengthen commercial strategy, corporate partnerships, MICE business and leisure demand while supporting the hotel’s continued growth in Mumbai’s competitive travel and tourism market.

JW Marriott Mumbai Juhu Appoints Harshad Makasare as Director of Sales

Mumbai, August 2026: JW Marriott Mumbai Juhu has announced the appointment of Harshad Makasare as Director of Sales, reinforcing its commercial leadership team as the luxury hotel focuses on business growth, strategic partnerships and stronger performance across key hospitality segments in one of India’s most important travel and tourism destinations.

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With over 16 years of experience in luxury hospitality, Harshad brings expertise spanning commercial strategy, business development, key account management and revenue optimisation, with his appointment expected to support the hotel’s ambitions across corporate, MICE and leisure markets while strengthening its position within Mumbai’s dynamic travel, tourism and luxury accommodation landscape.

What Will Harshad Makasare Do in His New Role?

As Director of Sales, Harshad Makasare will lead the sales strategy at JW Marriott Mumbai Juhu, with responsibility for expanding business opportunities, developing relationships with major clients and identifying new avenues for commercial growth across corporate, meetings, incentives, conferences, exhibitions and leisure travel segments.

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He will work closely with the hotel’s commercial leadership team to grow market share and build on existing partnerships, while creating sales initiatives designed to respond to changing customer expectations and the evolving requirements of the wider tourism and travel industry, where luxury hotels increasingly compete through experience, service, connectivity and personalised business solutions.

Why Is This Appointment Important for JW Marriott Mumbai Juhu?

The appointment reflects JW Marriott Mumbai Juhu’s continued focus on strengthening its leadership capabilities as it seeks to enhance commercial performance in a highly competitive hospitality environment, particularly as Mumbai remains a significant hub for domestic travel, international tourism, corporate activity, major events and premium leisure experiences.

A strong sales strategy is increasingly important for luxury hotels operating in major gateway cities, and Harshad’s experience in revenue optimisation, client management and business development could help the property capture opportunities emerging from changing corporate travel patterns, growing demand for MICE events and the continued expansion of India’s broader tourism economy.

What Experience Does Harshad Makasare Bring to the Position?

Before joining JW Marriott Mumbai Juhu, Harshad was associated with The Oberoi Group, where he most recently served as Associate Director of Sales – Corporate, Pan India, a position that involved leading corporate sales strategy and managing key client relationships across the group’s portfolio.

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His professional experience has given him exposure to the complex commercial requirements of India’s luxury hospitality sector, including relationship-driven sales, national corporate accounts and the development of sustainable partnerships, all of which are becoming increasingly significant as hotels compete for high-value travel, tourism and business demand.

How Could His Leadership Support Corporate and MICE Growth?

Corporate travel and MICE business remain essential commercial segments for major urban hotels, and Harshad’s background in corporate sales and strategic account management places him in a strong position to support JW Marriott Mumbai Juhu’s efforts to deepen relationships with companies, event planners and other important industry partners.

His focus will also include identifying new growth opportunities across leisure and business markets, enabling the hotel to respond to shifts in tourism demand while combining established sales relationships with new commercial strategies that can support stronger occupancy, revenue performance and long-term customer engagement.

What Does His Appointment Mean for Mumbai’s Luxury Hospitality Market?

Mumbai continues to play an important role in India’s travel and tourism ecosystem because of its position as a financial, entertainment and commercial centre, while destinations such as Juhu also attract leisure guests seeking premium hospitality experiences alongside the city’s corporate and international visitor markets.

By strengthening its sales leadership, JW Marriott Mumbai Juhu is positioning itself to compete for a broader mix of demand, including domestic tourism, international travel, corporate meetings and large-scale events, while continuing to build the guest experiences and commercial partnerships associated with the JW Marriott brand.

What Makes Harshad Makasare’s Leadership Approach Relevant?

Harshad is recognised for a customer-centric approach, commercial acumen and collaborative leadership style, with his career demonstrating a focus on creating value-driven solutions and developing long-term partnerships that contribute to sustainable business growth rather than relying solely on short-term sales gains.

His experience across luxury hospitality and integrated corporate services also provides a broader understanding of client requirements, which may prove valuable as travel and tourism businesses increasingly seek flexible, relationship-based commercial strategies capable of responding to changing market conditions and increasingly sophisticated customer expectations.

How Does the Appointment Support the Hotel’s Future Strategy?

JW Marriott Mumbai Juhu said the appointment further demonstrates its commitment to building a strong leadership team capable of elevating commercial performance while maintaining the exceptional guest experiences expected from the luxury brand, combining strategic sales development with the service standards that remain central to premium hospitality.

As the travel and tourism sectors continue to evolve, the hotel’s investment in experienced commercial leadership could support its ability to identify emerging demand, strengthen its client network and reinforce its position as one of Mumbai’s prominent luxury hospitality destinations for business travellers, event delegates and leisure guests.

What Does the Industry Say About the Appointment?

“Harshad Makasare’s appointment as Director of Sales at JW Marriott Mumbai Juhu is a highly positive development for the property and reflects the growing importance of experienced commercial leadership in today’s competitive luxury hospitality sector. His extensive expertise in corporate strategy, client relationships, business development and revenue optimisation brings valuable depth to the hotel’s leadership team, while his understanding of India’s evolving travel and tourism market should support stronger partnerships and sustainable growth. This appointment highlights how leading hospitality brands are investing in skilled professionals who can combine commercial performance with long-term relationship building, innovation and exceptional guest value.”

Anup Kumar Keshan, Editor-in-Chief, Travel And Tour World

Frequently Asked Questions

Who has been appointed as Director of Sales at JW Marriott Mumbai Juhu?

Harshad Makasare has been appointed as the new Director of Sales at JW Marriott Mumbai Juhu, bringing more than 16 years of experience in luxury hospitality.

What will Harshad Makasare be responsible for?

He will lead the hotel’s sales strategy, drive business development and focus on corporate, MICE and leisure segments while strengthening partnerships and identifying new growth opportunities.

Where did Harshad Makasare work before joining JW Marriott Mumbai Juhu?

Prior to his new role, he was associated with The Oberoi Group, where he most recently served as Associate Director of Sales – Corporate, Pan India.

How does this appointment support the hotel?

The appointment strengthens the hotel’s commercial leadership team and is intended to support market share growth, strategic partnerships, revenue optimisation and stronger performance across travel, tourism and hospitality segments.

Why is Mumbai important to the luxury travel and tourism industry?

Mumbai is a major business, financial, entertainment and tourism centre, generating significant demand from corporate travellers, international visitors, leisure guests and the MICE sector, making it an important market for luxury hospitality.

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