Wednesday, February 28, 2024
A recent global survey, commissioned by Hitachi Rail and conducted by SavantaComres, has revealed that Brits, particularly Londoners, are more inclined to choose train travel over cars or planes for long-distance journeys.
With 46% of London respondents favoring train travel—a figure significantly higher than the global average of 34%—the United Kingdom capital showcases a strong preference for rail over 41% by car and a mere 10% by short-haul flights.
Embracing the Future of Rail
The study, which surveyed 12,000 people across 12 cities worldwide, including major hubs like Milan, Paris, and Sydney, indicates a growing trend towards train travel in the United Kingdom. Over the next five years, 38% of respondents believe they will travel more by train, substantially surpassing the anticipated growth for car travel (18%) and short-haul flights (3%). This shift is a promising sign for the UK inter-city leisure market, which saw a 12% revenue growth on Britain’s railways in 2023.
A Push for Sustainability: Only rail can do
The environmental benefits of train travel have not gone unnoticed, with 60% of Londoners supporting the idea of banning short-haul flights where high-speed rail alternatives are available. This sentiment aligns with actions taken by countries like France, aiming to promote green, sustainable travel. The survey also highlights the importance of cost, convenience, and comfort in determining travel choices, suggesting that improvements in these areas could further boost rail’s appeal.
Investment in High-Speed Rail
The success of high-speed rail options, such as the Hitachi Rail-manufactured Lumo fleet between London and Edinburgh, demonstrates the potential for rail to overtake air travel. With one million passengers choosing Lumo just a year after its launch, the demand for efficient and reliable train services is evident.
Industry Leaders Rally for Rail
Jim Brewin, Chief Director of UK & Ireland at Hitachi Rail, emphasizes the critical role of rail in achieving the UK’s Net Zero targets and the need for continued investment in the rail sector. Meanwhile, Jacqueline Starr, CEO at Rail Delivery Group, and Darren Caplan, Railway Industry Association Chief Executive, highlight rail’s comfort, convenience, and capacity for growth, advocating for investment to meet future demand.
As the United Kingdom leads the shift towards more sustainable and preferred modes of transport, the rail industry’s commitment to innovation and sustainability points to a bright future for train travel. This collective move towards rail underscores the importance of matching consumer demand with strategic investments, promising a seamless and eco-friendly travel experience for passengers.
Image Credit: Pexels
Tags: brits, Hitachi Rail, london, London Rail, SavantaComre
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