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BWH Hotels expands world hotels presence in India, Bangladesh, and Sri Lanka with Sorrel Hospitality

Saturday, January 6, 2024

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BWH Hotels

BWH Hotels, a leading global player in the hospitality industry known for its unwavering commitment to exceptional service and unmatched guest experiences, is delighted to reveal a strategic initiative marking a significant milestone in its journey. Collaborating with Sorrel Hospitality, the master franchisee for the region, BWH Hotels is gearing up to expand its presence in the dynamic South Asian market. The primary focus is on strengthening World Hotels’ position in India, Bangladesh, and Sri Lanka.

This strategic move, empowered by BWH Hotels’ landmark acquisition of World Hotels in 2019, reinforces the company’s dedication to providing luxurious accommodations and heightened guest satisfaction throughout diverse destinations in the South Asian region.

Larry Cuculic, the President and CEO of BWH Hotels, conveyed the company’s dedication by emphasizing, “Our unwavering commitment lies in intensifying the presence of World Hotels in India, Bangladesh, and Sri Lanka, with a clear focus on elevating the standards of luxury accommodation and guest satisfaction. This strategic initiative, driven by the landmark acquisition of World Hotels in 2019, underscores BWH Hotels’ steadfast commitment to delivering outstanding service and crafting unparalleled guest experiences across the varied landscapes of South Asia.”

Ron Pohl, the President of International Operations and of World Hotels, expressed his enthusiasm, stating, “I am pleased to announce a strategic leap that marks a significant chapter in our journey. By joining forces with Sorrel Hospitality, our esteemed master franchisee, we are positioned to expand our influence in the dynamic South Asian market.”

Atul Jain, the COO for India, Bangladesh & Sri Lanka at BWH Hotels, conveyed excitement about the expansion, saying, “We are excited to embark on this thrilling journey of expanding World Hotels in India, Bangladesh & Sri Lanka. These countries present immense potential in the luxury hospitality sector, and this strategic move is a testament to our commitment to enhancing the presence of World Hotels in this region.”

As BWH Hotels enters this exciting new phase, it welcomes guests, partners, and stakeholders to share in the anticipation of a transformative era in hospitality. With a legacy built on trust, innovation, and a commitment to excellence, BWH Hotels is poised to raise the bar of luxury hospitality, creating lasting memories and unforgettable experiences for guests across India, Bangladesh, and Sri Lanka.

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