Sicilia Outlet Village Combines Sicilian Sparkling Wine and Shopping in New Fashion Day

Sicilia Outlet Village will bring together Sicilian wine, fashion and entertainment on Sunday, 11 October, with the final edition of Calici al Village and the launch of Fashion Day. Visitors can explore sparkling wines from local producers, enjoy free tastings and access selected fashion items with discounts of up to 70%.

Sicily Wine and Fashion Come Together at Sicilia Outlet Village

Sicilia Outlet Village is preparing for a Sunday focused on two major visitor interests: Sicilian wine and fashion shopping. On 11 October, the outlet destination will host the final event of the second edition of Calici al Village, while also launching its first Fashion Day.

The combination is designed to create a broader leisure experience, allowing visitors to move between participating shops, wine-tasting areas and entertainment during the day.

Rather than focusing exclusively on retail, the programme places local food and wine culture alongside shopping and live entertainment. This approach reflects the growing role of experience-led activities in tourism and destination retail, where visitors increasingly seek activities that extend beyond conventional shopping.

What is planned for the final Calici al Village event?

The final edition of Calici al Village will focus on the sparkling wines of Sicily after previous events highlighted the island’s white and red wines.

The event provides visitors with an opportunity to meet wineries and producers, learn more about different Sicilian territories and grape varieties, and experience a range of interpretations of the island’s wine production.

Organised in collaboration with WineSicily, the event will begin at 4.00 pm on Sunday, 11 October. Visitors will be able to participate in free tastings, receive a wine glass and enjoy a DJ set as part of the programme.

The event therefore combines wine discovery with entertainment rather than presenting the tasting experience as a purely formal wine-focused activity.

Which wineries will participate in the 2026 event?

The 2026 edition of Calici al Village will feature a broad group of Sicilian wine producers.

Participating wineries include Azzolino, Azienda di Rachele, Casa Grazia, Cellaro, Costantino Wines, Duca di Salaparuta, Giovinco, Milazzo, Nino Gandolfo, Tenute 50, Tenute dello Jato, Tenute Valso and Turi Eccellenze dell’Etna.

The presence of producers associated with different parts of Sicily gives visitors the opportunity to compare wines and explore the island’s diverse wine-producing areas.

For travellers interested in Sicilian wine, the event offers an accessible introduction to local producers without requiring a separate journey between individual wineries. It also places the wine experience within a destination that can be reached for shopping and leisure activities during the same visit.

What is the new Fashion Day at Sicilia Outlet Village?

Alongside Calici al Village, Sicilia Outlet Village will introduce its first Fashion Day, running throughout Sunday.

The initiative will involve participating brands, with each participating retailer presenting a selection of three items offered at a 70% discount.

The promotion is intended to give visitors an additional reason to explore the outlet’s retail offer while the wine event takes place.

A digital catalogue containing the participating shops and their selected products is available through the official Sicilia Outlet Village website. Visitors can review the available offers before travelling and identify the brands taking part in the promotion.

The combination of a dedicated retail promotion with a food-and-wine event also gives the day a wider appeal for visitors travelling with different interests.

How will visitors experience the day?

The programme is structured around a relaxed day at the outlet rather than a single short event.

Visitors can spend time browsing participating fashion brands before moving towards the wine-tasting activities from 4.00 pm. The presence of a DJ set adds an entertainment element, creating an informal atmosphere around the tastings.

For shoppers, the Fashion Day provides an opportunity to explore selected products at substantial discounts. For wine enthusiasts, Calici al Village offers direct access to participating producers and the opportunity to taste Sicilian sparkling wines.

Families, couples, groups of friends and visitors combining leisure with shopping can therefore shape their visit around different parts of the programme.

Why does Sicilian sparkling wine provide a fitting finale?

Closing the second edition of Calici al Village with Sicilian sparkling wines gives the programme a distinct final focus.

Sicily is widely recognised for the diversity of its wine-producing environments, from coastal areas to vineyards influenced by higher elevations and volcanic landscapes. Sparkling wine adds another dimension to that identity and provides an opportunity to explore how Sicilian producers approach wines designed around freshness, acidity and celebratory occasions.

The final event also allows visitors to encounter several producers in one location, making comparison easier and creating a direct connection between consumers and wineries.

For Sicily’s tourism economy, such experiences can contribute to the broader positioning of wine as part of the island’s cultural and visitor offering.

How does the event support experiential tourism?

The programme illustrates how retail destinations can incorporate experiential tourism into their visitor proposition.

A traditional outlet visit is primarily centred on purchasing products. By introducing wine tastings, producer interaction and music, Sicilia Outlet Village adds cultural and entertainment elements that can encourage visitors to spend more time at the destination.

This type of programming can be particularly relevant to destinations seeking to attract both local residents and tourists. Food, wine and fashion are established components of the wider Italian tourism proposition, while Sicily has a particularly strong regional identity that can be reflected through local producers and products.

The Calici al Village and Fashion Day combination therefore creates a more varied visitor experience than shopping alone.

What should visitors know before attending?

Visitors planning to attend should note that Calici al Village begins at 4.00 pm, while Fashion Day runs throughout the day.

The wine programme includes free tastings, a wine glass and a DJ set. The participating wineries are specifically listed for the 2026 event, while Fashion Day involves selected participating brands and three discounted products from each.

Because the Fashion Day offers are linked to participating retailers and selected products, visitors should check the official digital catalogue for the latest information before travelling.

Checking the catalogue in advance can help visitors plan their shopping route and identify the participating brands and offers relevant to them.

A combined day of wine, fashion and entertainment

The 11 October programme positions Sicilia Outlet Village as more than a conventional shopping destination by bringing together retail, regional wine and entertainment.

The final Calici al Village event provides a platform for Sicilian wineries and their sparkling wines, while Fashion Day introduces a new retail promotion with selected products available at 70% discounts.

Together, the two initiatives create a full-day experience that can appeal to visitors interested in shopping as well as those seeking a taste of Sicily’s wine culture.

For the outlet, the programme also provides an opportunity to strengthen its role as a leisure destination where shopping can be combined with food, wine and entertainment.

Sicilia Outlet Village’s 11 October programme brings together two complementary experiences: Sicilian sparkling wines and fashion shopping. The final Calici al Village event will showcase local producers through free tastings and entertainment, while Fashion Day offers selected products at 70% discounts, creating a varied day for visitors seeking leisure and retail experiences.