Copenhagen Welcomes 1 Hotel: The Start of a New Era in Sustainable Travel and Eco-Conscious Hospitality in Denmark

Published on September 10, 2025

Copenhagen, Denmark’s buzzing capital, has always been at the forefront of green living, and it’s just unveiled the newest gem in the sustainable travel constellation. 1 Hotel Copenhagen—the brand’s first European location—welcomed guests in August 2025 to the echo of applauding bicycle bells. Nestled in the picturesque Latin Quarter at Krystalgade 22, the property marries Danish design ethos with uncompromising ecological purpose, proving that gentler travel doesn’t mean sacrifice. Expectations ripple beyond the cobbled streets, promising to reshape both the city’s visitor experience and the wider Nordic hotel landscape in one bold stroke.

Sustainable Design and Architecture: Eco-Friendly Luxury at Its Best

1 Hotel Copenhagen blends sustainability and sophisticated design, marking a new era for environmentally conscious luxury accommodations. Housed in the former Skt. Petri hotel, the building underwent a comprehensive transformation that incorporates biophilic design principles. This approach uses natural materials such as reclaimed wood, limestone, and oak, blending effortlessly with contemporary Danish craftsmanship. The hotel’s design is not only visually striking but also functional, reducing energy consumption through triple-glazed windows and energy-efficient systems.

Sustainability is at the core of the 1 Hotel Copenhagen’s mission. From energy-efficient lighting to green roofs and rooftop beehives, the hotel’s architecture sets a new standard for eco-conscious tourism. Guests can also enjoy a wealth of indoor plant life, fostering a natural environment that enhances their experience while contributing to cleaner air and improved well-being. The hotel is also pursuing LEED Gold and BREEAM Excellent certifications, signifying its commitment to the highest standards of sustainability in building design and operation.

The Economic Impact on Copenhagen’s Tourism Industry

The opening of 1 Hotel Copenhagen is poised to have a significant economic impact on both the city and Denmark’s tourism sector. As one of Copenhagen’s first major luxury hotels designed with a focus on sustainability, this property is expected to attract a growing number of eco-conscious travelers. Tourists from around the world who prioritize green travel will find Copenhagen increasingly appealing, thanks to 1 Hotel’s model of environmentally responsible tourism.

By creating over 200 jobs in the region and attracting more visitors to Copenhagen, this hotel is likely to generate a ripple effect within the city’s broader economy. Visitors to 1 Hotel Copenhagen will contribute not only to the hospitality industry but also to the city’s retail, cultural, and food sectors, helping to drive local economic growth. Moreover, the hotel’s eco-friendly credentials align with Copenhagen’s long-term vision of becoming a global leader in sustainable tourism, as outlined by government-led initiatives focused on green growth in the tourism industry.

How 1 Hotel Copenhagen Supports Denmark’s Green Tourism Goals

Copenhagen’s reputation as a sustainable travel destination has been reinforced by the opening of 1 Hotel Copenhagen, aligning with Denmark’s national tourism policies that prioritize eco-friendly practices and responsible tourism. With more travelers seeking environmentally conscious accommodations, Denmark is focusing on integrating sustainable tourism strategies to both preserve its natural beauty and promote responsible travel.

The 1 Hotel Copenhagen is a flagship example of how the tourism industry can grow without compromising environmental values. By adopting innovative green technologies and working with local suppliers, the hotel supports sustainable practices within the region and sets a standard for future hospitality projects in Denmark. The hotel also exemplifies green tourism by offering activities that showcase local culture, from organic food offerings to sustainable excursions around the city. Copenhagen’s tourism sector now has a luxury option that caters to travelers interested in exploring the city’s offerings without contributing negatively to the environment.

Eco-Friendly Luxury: Guest Experience at 1 Hotel Copenhagen

1 Hotel Copenhagen offers a range of luxurious accommodations that balance comfort with sustainability. The hotel features 282 rooms, including 30 suites, designed with natural materials like organic linen, wool, and stone. Each room offers expansive views of the city’s vibrant landscape, and bathrooms come equipped with eco-friendly stone sinks and rainfall showers.

The hotel’s amenities include Nespresso machines, filtered water taps, and yoga mats for in-room workouts, which further emphasize its commitment to health and sustainability. The property is pet-friendly, welcoming up to two dogs per room, ensuring that guests traveling with pets also experience the hotel’s eco-conscious ethos. Moreover, each room is designed with large windows that let in natural light, reducing the need for artificial lighting, thus further contributing to the property’s sustainability efforts.

Wellness and Dining at 1 Hotel Copenhagen: A Holistic Experience

1 Hotel Copenhagen also introduces several wellness and dining options that reflect its sustainable philosophy. PÆRE, a contemporary bar within the hotel, offers locally sourced, organic beverages, while Farmstand, a market-style concept, serves fresh, seasonal produce to guests. These dining options help promote local farmers and sustainable agriculture while providing a delicious, environmentally friendly experience.

For those seeking relaxation, the Field House Gym offers a variety of fitness options, including personal training and group classes. The Bamford Wellness Spa, which is scheduled to open in early 2026, will provide holistic treatments using organic products. These amenities add to the hotel’s comprehensive approach to well-being, supporting a balanced lifestyle while promoting sustainable practices.

Future Prospects: Inspiring Global Change in Hospitality

Anticipating the coming years, 1 Hotel Copenhagen is widely regarded as a prototype for cities integrating sustainability into high-end tourism. With green travel continuing to outpace other segments, the property demonstrates how luxury lodging can entwine exceptional service with a commitment to the planet and its communities. Here, responsible choices don’t compromise indulgence; rather, the two are seamlessly fused into the guest experience, making sustainability both an aesthetic and an operational priority.

Denmark’s deliberate strategy to cultivate green tourism means that projects of this calibre draw visitors while galvanising global peer cities to incorporate responsible principles into their hospitality policy. As the appetite for eco-conscious luxury broadens, 1 Hotel Copenhagen stands poised to influence forthcoming hospitality designs, ensuring that sustainable tourism metrics anchor mean strategies and that leadership in this arena radiates outward from the Scandinavian coastal capital.

Image Credit: Starwood Hotels