HCMC International Travel Expo 2023 aims to boost Vietnam’s tourism industry

Tuesday, August 29, 2023

The 17th International Travel Expo Ho Chi Minh City 2023 (ITE HCMC 2023) will be held in the Saigon Exhibition and Convention Center (SECC), District 7, from September 7 to 9, 2023. ITE HCMC 2023, with the theme “Connectivity, Growth, and Sustainability,” intends to promote Vietnam’s tourism sector, assuring sustainable growth while presenting its attraction internationally.

Over 1.04 million international tourists arrived in Vietnam in July 2023, representing a 6.5% increase over June. This was the first time in 2023 that the country had more than one million tourists in a month. The country received about 6.6 million international tourists in the first seven months of the year, accounting for 83% of the annual target.

Several initiatives, particularly Government Resolution 82, have aided recovery and long-term growth. Furthermore, the National Assembly accepted the Government’s plans to extend the validity of e-visas for foreigners to 90 days, establishing advantageous conditions for international visitors to visit Vietnam and improving Vietnam’s regional tourism competitiveness.

The theme of the 17th International Travel Expo Ho Chi Minh City (ITE HCMC 2023) will be “Connectivity, Growth, and Sustainability.” More than 20,000 participants, including foreign buyers and exhibitors, are expected to attend the event to explore potential for innovation and collaboration.

The Ho Chi Minh City Department of Tourism, the Vietnam National Authority of Tourism, and the Ho Chi Minh City Tourism Promotion Center are organizing ITE HCMC 2023 in conjunction with CIS Vietnam JSC and Le Bros Company.

The expo, which is aligned with Government Resolutions 82 and 127 for international e-visas, serves as an important platform for promoting Vietnam’s image and Ho Chi Minh City to both local and foreign travelers. The event attempts to improve supply and demand by connecting travel and tourism firms.

The event comprises more than 400 exhibitors and businesses, including worldwide tourism marketing organizations, and has more than quadrupled in size since 2022. Seventy percent of participants are likely to be domestic businesses, with the other 30% being foreign peers.

As of now, the fair has registered over 400 booths, including more than 370 from domestic units and 30 from international ones.

ITE HCMC is Vietnam’s only international travel expo with an International Buyers Program.The program offers chances for foreign tourism enterprises looking to develop their market and bring tourists to Vietnam and the Mekong area.

Over 150 international buyers from more than 31 countries and territories attended ITE HCMC2023. As a result, the ITE HCMC 2023 is expected to host around 6,000 B2B trade appointments between buyers and exhibitors. Over 50 local media partners and 20 overseas press units and influencers from other countries have also covered the event.

Mr. Le Truong Hien Hoa, Deputy Director of the Ho Chi Minh City Department of Tourism, stated that while changes in Vietnam’s visa laws have made foreign travelers more comfortable, synchronized solutions are required to increase the attraction of tourism in Vietnam.

To boost Vietnam’s tourism industry and competitiveness, the 17th International Travel Expo in Ho Chi Minh City will encourage commercial activities, produce and renew tourism goods, and improve destination management.

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