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Holiday Inn Club Vacations unveils Myrtle Beach Oceanfront Resort: A new coastal haven

Tuesday, April 9, 2024

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Holiday Inn Club Vacations Incorporated, a renowned international vacation ownership company, unveiled its latest gem, the Holiday Inn Club Vacations Myrtle Beach Oceanfront Resort. Nestled along the picturesque shores of Myrtle Beach, this purpose-built oasis marks the inception of a grand vision, offering travelers an unparalleled beachfront escapade. Strategically positioned adjacent to its sister property, South Beach Resort, this establishment epitomizes the company’s commitment to expanding its footprint in prime locales, further enriching its 15-year legacy in this thriving coastal hub.

To commemorate this momentous occasion, a ribbon-cutting ceremony graced by esteemed dignitaries such as The Honorable Brenda Bethune, Mayor of Myrtle Beach; Jay Caiafa, Chief Operating Officer, Americas, IHG Hotels & Resorts; and Spence Wilson, Jr., Principal of Kemmons Wilson Companies and Board Member of Holiday Inn Club Vacations Incorporated, was conducted.

“To be here to inaugurate the Myrtle Beach Oceanfront Resort, is a testament to our unwavering dedication to delivering extraordinary vacation experiences in this amazing destination,” stated John Staten, President and CEO of Holiday Inn Club Vacations Incorporated. “This resort marks the initial phase of a multifaceted development, and what a great milestone to be here today, celebrating the unveiling of this magnificent resort and recognizing the contributions of countless individuals who have made this day possible. With this resort, we have just another opportunity to continually revolutionize the vacation-ownership sector by being customer obsessed and focused on empowering our teams to exceed guest expectations.”

Boasting meticulously crafted villas, each affording awe-inspiring vistas of the pristine coastline, Myrtle Beach Oceanfront Resort sets a new benchmark in opulence and tranquility. Guests are treated to an array of amenities, including a multi-level pool, a beachside activity lawn, private cabanas, and more, ensuring an indelible sojourn.

“The opening of Myrtle Beach Oceanfront Resort is a significant milestone for our city and its tourism industry,” said Brenda Bethune, the Mayor of Myrtle Beach. “This resort represents not only a new destination for travelers seeking luxury accommodations and unparalleled amenities, but also a vital addition to our tourism landscape. As we continue to attract visitors from near and far, Holiday Inn Club Vacations has proven to be a great ambassador to our city by providing a welcoming place for families to stay while enjoying Myrtle Beach for the last 15 years, and its new Myrtle Beach Oceanfront Resort will continue to play a critical role in enhancing the overall experience for our guests.”

Following the acquisition of this beachfront enclave in early 2022, Holiday Inn Club Vacations has diligently crafted this brand-new haven. With the completion of its inaugural phase, the Holiday Inn Club Vacations portfolio now encompasses 435 villas spread across Myrtle Beach Oceanfront Resort and South Beach Resort, with a significant portion dedicated to the Signature Collection, the epitome of luxury within the company’s repertoire.

Myrtle Beach Oceanfront Resort showcases 152 exquisitely appointed villas, ranging from one to four bedrooms and spanning 746 to nearly 1,900 square feet, all featuring patios and ocean vistas. Guests will relish direct beach access, a beachside activity lawn, a multi-level pool, an outdoor fire pit with lounge seating, poolside hot tubs, private cabanas, a fitness center, a Grab ‘n Go marketplace with café, indoor and outdoor dining options, a poolside bar, indoor and outdoor activity centers, covered parking, and an exclusive Signature Collection lounge.

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