Wednesday, February 7, 2024
As the ITB Berlin 2024, gears up to welcome global attendees to the Berlin Exhibition Grounds from March 5th to 7th, it introduces cutting-edge digital companions, the ITB app and ITBxplore, both enhanced with new features to streamline and enrich the experience for visitors, exhibitors, and media personnel alike. These digital tools are designed to facilitate a successful and efficient visit, emphasizing networking, planning, and accessibility.
ITBxplore: A Gateway to Enhanced Networking
ITBxplore emerges as an innovative digital platform, focusing primarily on networking and research. It serves as a preparatory tool for attendees, allowing them to navigate the extensive exhibitor portfolio, efficiently plan their visit to the ITB Berlin Convention, and schedule appointments with ease. By acquiring a ticket or obtaining accreditation, users can create a personalized profile on ITBxplore, unlocking access to its full suite of functionalities.
The platform promotes visibility among users, enabling them to search for and engage with exhibitors and fellow attendees via online chat. A notable feature is the designation of ITB Buyers Circle members—senior buyers handpicked for ITB Berlin—marked distinctly on ITBxplore to facilitate easy identification and networking.
Comprehensive Overview and Planning Tools
ITBxplore provides a comprehensive overview of global markets and products showcased at ITB Berlin 2024. With exhibitor lists, product highlights, and an interactive hall plan, users can effortlessly plan their visit and locate stands of interest. The platform introduces several innovations this year, including an optimized diary management tool within the Communication Center, enhanced diary functions compatible with Outlook, and simplified scheduling processes. The platform also offers personalized business contact suggestions, tailored to a user’s interests, streamlining the networking process.
Innovations in Event Programming and Accessibility
The program section of ITBxplore lists an extensive range of events, including the official ITB Berlin Convention program, which features keynote speeches, masterclasses, expert panels, product presentations, roundtables, and other live formats. Users can navigate the program using filters for time, theme track, and stage, allowing them to bookmark personal highlights that are automatically integrated into their diary. Moreover, selected convention content is available for streaming via the digital platform, enhancing accessibility for those unable to attend in person.
The ITB App: Your Personal Guide
Complementing ITBxplore, the ITB app serves as a personal guide for attendees, providing many useful features to navigate the event effortlessly. The app ensures attendees have all necessary information at their fingertips, from event schedules and exhibitor directories to real-time updates and notifications. It is designed to enhance the onsite experience, making it more interactive and engaging for users.
Enhancing the ITB Berlin Experience
These digital companions are set to redefine the ITB Berlin experience, offering unprecedented convenience and efficiency for all participants. By leveraging these tools, attendees can maximize their time at the event, ensuring they connect with the right people, discover the latest trends, and gain insights into the global travel industry.
As ITB Berlin 2024 approaches, the anticipation builds for what promises to be an innovative and transformative event for the travel and tourism industry. With the enhanced ITB app and ITBxplore platform, ITB Berlin is not just a trade show but a dynamic ecosystem that connects, educates, and inspires professionals from around the world. The continuous development and introduction of new features to these digital tools underscore ITB Berlin’s commitment to fostering a forward-thinking, connected, and efficient environment for the global travel community.
Tags: ITB Berlin, ITB Berlin 2024, ITBxplore, Networking
Monday, April 29, 2024
Sunday, April 28, 2024
Monday, April 29, 2024
