Starbucks Secret Blue Coconut Espresso Celebrates One Night With Myles Smith: All You Need To Know

Written By: Soumi Chowdhury

Soumi Chowdhury

I am a Content Writer at Travel and Tour World, covering global travel, tourism, aviation, hospitality, and cruise industry developments. I create engaging, SEO-focused content that delivers timely news and industry insights.

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June 24, 2026 03:58 GMT+5:30

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Marriott Bonvoy and Starbucks are extending their partnership with “One Night With Myles Smith,” an exclusive performance at the Starbucks Reserve Roastery in New York City. Building on last year’s “One Night With Alex Warren,” this new event continues the theme of intimate showcases that connect loyalty members with emerging and established artists in highly curated settings.

For Marriott Bonvoy, the concert reinforces its pivot from points‑and‑rooms to “points‑and‑experiences,” positioning the program as a gateway to entertainment, culture and bespoke events. For Starbucks, it strengthens the narrative that its premium Reserve spaces can be more than cafés, doubling as urban cultural venues where music and coffee rituals intersect.

What Fans Can Expect From The New York Showcase

The August 14 performance will highlight Myles Smith’s emotionally driven catalog, including global hits like “Stargazing” and “Nice To Meet You,” alongside tracks from his debut album “My Mess, My Heart, My Life.” The Starbucks Reserve Roastery setting gives the night a more intimate, showcase‑style feel than a traditional arena concert, creating a closer connection between artist and audience.

Beyond the music, the event is designed as a full sensory experience: guests are immersed in the Roastery’s working coffee theater, roasters, coffee bars and design details, while enjoying a one‑off performance staged specifically for loyalty members and contest winners rather than the general public. This transforms the venue into a temporary “micro‑festival” where travel loyalty, coffee craftsmanship and live performance merge.

The Blue Coconut Shaken Espresso: A Limited “Secret Menu” Tie‑In

To underscore the collaboration, Starbucks and Myles Smith have co‑created a limited‑time “secret menu” beverage: the blue coconut shaken espresso, also available in decaf. The drink combines Starbucks espresso with creamy coconut elements and a blue‑toned visual presentation, positioned as “dreamy, dynamic and uplifting” to mirror Myles’s lyrical and musical style.

Fans can order the drink in the Starbucks app from June 23 to July 19, effectively turning everyday coffee runs into a way to participate in the event’s universe even if they never set foot in the Roastery. The beverage acts as both a promotional hook and a collectible experience, something fans can try, photograph and share as part of the broader campaign leading up to the concert.

How To Unlock Access: Sweepstakes And Loyalty Pathways

There are several avenues for fans to secure entry to One Night With Myles Smith, all of which hinge on the link between Marriott Bonvoy and Starbucks Rewards accounts:

• One Night With Myles Smith Sweepstakes (June 23–July 14): Eligible members who have linked their Marriott Bonvoy and Starbucks Rewards profiles can enter a sweepstakes for four grand prize packages. Each grand prize includes show access for two, a two‑night stay at the Renaissance New York Chelsea Hotel, roundtrip airfare and transport, a USD 1,000 cash prize and an exclusive meet‑and‑greet with Myles Smith. An additional fifty packages will offer show access for the winner and a guest.
• Marriott Bonvoy Moments (from July 28): Marriott’s Moments platform will release 100 “1‑Point Drop” packages—entry for two to the event available for just one Bonvoy point, offered on a first‑come basis at noon EDT. After those are claimed, eight auction‑style packages will allow members to bid points for a chance to attend with a guest.

This structure rewards both casual and high‑engagement members: the sweepstakes offers a no‑cost entry path, while Moments caters to points‑rich travelers who want guaranteed or elevated access.

Marriott Bonvoy Week At Starbucks: Everyday Rituals, Extra Rewards

From July 20 to July 26, Marriott Bonvoy and Starbucks will run a special “Marriott Bonvoy Week at Starbucks.” During this window, members with linked accounts can earn 100 Marriott Bonvoy points after making three qualifying purchases at Starbucks.

This promotion turns routine coffee visits into incremental progress toward future travel or experiences, reinforcing a key strategic message: that loyalty currency should be earnable not only when you travel, but also through daily habits. In practice, it encourages more members to link their accounts, increasing cross‑program engagement even among those who may not attend the New York event.

Marriott Bonvoy: Experiences As The New Loyalty Currency

Marriott Bonvoy’s positioning as a “travel platform” rather than a simple hotel program is central to this campaign. Members can earn points not only through stays but also through co‑branded credit cards and partner activities, then redeem for free nights or curated experiences such as concerts, culinary events or sports access.

By hosting One Night With Myles Smith within its Moments framework and layering in sweepstakes travel packages, Marriott highlights how points can translate into memory‑rich events instead of just incremental discounts. The concert becomes a case study in how loyalty ecosystems can extend beyond hotels, into roasteries, arenas and cultural spaces that resonate with younger, experience‑driven travelers.

Starbucks: Elevating The Reserve Roastery Into A Cultural Stage

For Starbucks, the event leverages its Reserve Roastery concept, large, design‑forward flagship stores that already function as immersive showcases of coffee sourcing, roasting and brewing. Hosting a one‑night-only performance there elevates the Roastery beyond a premium café into a branded cultural venue, reinforcing Starbucks’ identity as a lifestyle brand rather than a purely transactional chain.

The introduction of a secret menu drink tied to a specific artist, plus the focus on digital ordering via the app, also underlines Starbucks’ digital ecosystem and its ability to rapidly push limited‑time concepts to a global audience. It’s an example of how coffee, technology and culture can interlock to create short‑run experiences that generate buzz both online and in person.

Myles Smith: A Rising Voice With Global Momentum

BRIT Award‑winning singer‑songwriter Myles Smith arrives at this collaboration as one of the UK’s fastest‑rising international artists, known for confessional, emotionally direct songs and a rich, textured vocal style. Tracks like “Stargazing” and “Nice To Meet You” have already amassed billions of streams, establishing him as a major streaming‑era presence whose audience spans continents.

His debut album, “My Mess, My Heart, My Life,” released June 19, dives into themes of emotional chaos, vulnerability and catharsis, making an intimate setting like the Starbucks Reserve Roastery particularly suitable. Fans attending One Night With Myles Smith can expect a setlist that not only celebrates the hits that built his following but also showcases deeper cuts that benefit from close‑up storytelling and audience connection.