Friday, February 16, 2024
Las Vegas to launch JOHN WICK EXPERIENCE with Lionsgate & AREA15, immersing fans in Wick’s world at a new, thrilling attraction.
Las Vegas is gearing up for an enthralling new addition as it prepares to introduce the shadowy ambiance of John Wick into its vibrant landscape. In collaboration with AREA15, an avant-garde entertainment hub situated a short distance from the iconic Las Vegas Strip, Lionsgate is set to unveil the JOHN WICK EXPERIENCE, an upcoming attraction anticipated to launch later this year. The venture sees the involvement of Chad Stahelski, the esteemed director of the franchise, and his team at 87Eleven Entertainment, ensuring an authentic encounter for enthusiasts. Drawing inspiration from the globally acclaimed John Wick film series, a creation that Stahelski also produces alongside Basil Iwanyk and Erica Lee at Thunder Road Films, this endeavor promises to immerse fans in an unparalleled adventure.
Spanning roughly 12,000 square feet, the JOHN WICK EXPERIENCE is a paid attraction situated within the AREA15 complex, renowned for its selection of immersive experiences, interactive exhibits, and diverse entertainment options. This novel attraction fuses elements of immersive theater with elaborately designed cinematic settings, offering visitors an engaging narrative that blurs the line between fantasy and reality. Upon entering the Las Vegas Continental, guests are thrust into John Wick’s enigmatic underworld, embarking on a perilous quest while also having the opportunity to explore a themed bar and retail store accessible to all visitors.
Participants will embark on missions tailored to their group, encountering scenarios filled with familiar faces, lore, and symbols from the Wick saga. Interaction with characters such as Continental staff, assassins, and underworld figures provides an immersive dive into the series’ lore, granting guests access to the Continental’s secretive realms and delivering an exhilarating, action-filled experience.
To accurately recreate the Wick universe, Lionsgate and Chad Stahelski are collaborating with Egan Productions, known for its expertise in designing captivating escapes, attractions, and live events. With over two decades of experience, Egan has previously worked with Lionsgate on successful projects like The Official SAW Escape and Escape Blair Witch, contributing to Lionsgate’s growing portfolio of Las Vegas attractions based on its popular intellectual properties.
“It’s always gratifying to see people embrace your story and characters, whether on the big screen or with a fully immersive experience like this one,” said Stahelski. “The teams at Lionsgate, AREA15 and Egan really dive into this world, and I’m excited that fans will experience it live in Vegas.”
“One of the things I love about the John Wick franchise is the idea that there’s a whole world of alliances and vengeance hiding in plain sight – all converging within the worldwide locations of the Continental. This experience draws fans into that world like never before, and AREA15 is an ideal place for fans to live out the fantasy, action and danger portrayed in the films,” said Jenefer Brown, Executive Vice President & Head of Global Products and Experiences at Lionsgate.
“We are enormously proud Lionsgate selected AREA15 for the JOHN WICK EXPERIENCE, which elevates our growing roster of premier experiences yet again,” said Winston Fisher, CEO, AREA15. “Now, we look forward to welcoming even more visitors and fans of the franchise. After all, you never know who you’re going to meet in Las Vegas and, with this addition, it will be even more mysterious, intriguing and mind-blowing.”
“My entire team is thrilled to be working alongside Lionsgate to introduce yet another exciting attraction here in the entertainment capital of the world,” said Jason Egan. “Combining our talents with the creative genius of the films and a world-class venue like AREA15 will make the JOHN WICK EXPERIENCE a can’t miss destination for fans.”
The introduction of the JOHN WICK EXPERIENCE aligns with Lionsgate’s strategic expansion of the Wick franchise, including a recent agreement with Stahelski for creative supervision across various media platforms. The franchise’s expansion includes four successful movies, the television series The Continental: From the World of John Wick, which debuted on Peacock as one of its largest original premieres in 2023, and the forthcoming spinoff movie Ballerina, featuring Ana de Armas.
Tags: AREA15, JOHN WICK, JOHN WICK EXPERIENCE, las vegas, Lionsgate
Sunday, April 28, 2024
Sunday, April 28, 2024
Sunday, April 28, 2024
