Melbourne takes center stage in Airbnb exclusive 2024 travel insights

Wednesday, December 20, 2023

As the world prepares to bid farewell to 2023, Airbnb has turned to a crystal ball to unveil the forthcoming landscape of travel in the New Year. For the aficionados of holiday planning, our data has unveiled a treasure trove of insights into the top trending destinations and the factors that are shaping the way people will journey in the coming year. The future of travel in 2024 promises a slew of surprises and the emergence of fresh trends, encompassing thrilling adventures in Japan, exuberant Carnival celebrations in Brazil, and the eagerly anticipated Paris 2024 Olympic Games.

Embarking on a global odyssey: 24 must-visit destinations for 2024
The year 2024 is poised to be a year of globe-trotting, with an array of captivating international destinations making their presence felt on the list of trending places. Japan takes the lead as the first stop on this global tour, where travelers seek the harmonious fusion of tradition and modernity. Tokyo, Osaka, and Kyoto have all surged to prominence as some of the most sought-after destinations for the upcoming year. As the City of Love prepares to host the 2024 Olympic Games, Paris has never been more alluring, with searches for the period between July 26 and August 11, 2024, surging by more than sevenfold compared to the previous year.

Across the Atlantic, the vibrant Carnival spirit beckons travelers to sway to the rhythm of samba all the way to Brazil, with Rio de Janeiro making a noteworthy appearance on the trending list. Searches for Carnival weekend in Brazil have soared by an impressive 136 percent.

Closer to home, Melbourne has secured its place on the global stage, serving up a captivating blend of coffee culture, culinary delights, art, theater, and sports. As we approach 2024, here are 24 of the most enticing global destinations to set your sights on:

1. Indianapolis, Indiana
2. Warsaw, Poland
3. Osaka, Japan
4. Kyoto, Japan
5. Buenos Aires, Argentina
6. Marrakesh, Morocco
7. Salvador, Brazil
8. Paris, France
9. Düsseldorf, Germany
10. Puerto del Carmen, Canary Islands, Spain
11. Melbourne, Australia
12. Philadelphia, Pennsylvania
13. Lille, France
14. Stockholm, Sweden
15. Tokyo, Japan
16. Rio de Janeiro, Brazil
17. Cortina d’Ampezzo, Italy
18. Milan, Italy
19. Rome, Italy
20. Maceió, Brazil
21. Dallas, Texas
22. Mexico City, Mexico
23. Colorado Springs, United States
24. Nassau, The Bahamas

Japan leads the way: The fastest-growing countries
Several countries and regions have witnessed a remarkable surge in searches when comparing Q1 – Q3 2023 to Q1 – Q3 2024, with Japan once again claiming the top spot, witnessing a threefold increase in searches compared to the previous year. Other notable regions include Taiwan, Albania, Singapore, Finland, United Arab Emirates, Curaçao, Aruba, Thailand, and Guatemala.

In Australia, travelers are overwhelmingly fixated on the idea of a Japanese holiday. Here are some of the international destinations that have captured the imagination of Australian travelers for 2024:

1. Taito City, Tokyo, Japan
2. Shibuya City, Tokyo, Japan
3. Myoko, Niigata, Japan
4. Shinjuku City, Tokyo, Japan
5. Hakuba, Kitaazumi District, Nagano, Japan
6. Osaka, Japan
7. Taipei, Taiwan
8. Nozawaonsen, Shimotakai District, Nagano, Japan
9. Hong Kong
10. Kyoto, Japan

Tourism within Australia and iconic Queensland cities: Trending Australian destinations
For Australian travelers looking to explore their own backyard in 2024, the following destinations are trending based on global searches by Australian residents, from January 1, 2023, to September 30, 2023, for travel during the entire year of 2024:

1. Rockhampton, Queensland
2. Richmond, Victoria
3. East Melbourne, Victoria
4. Ipswich, Queensland
5. Sydney Olympic Park, New South Wales
6. Moore Park, New South Wales
7. North Adelaide, South Australia
8. Homebush, New South Wales
9. Parramatta, New South Wales
10. Townsville, Queensland

Guest Favorites: Highly-rated and easy-to-discover Airbnb stays
For guests who are still finalizing their travel plans for 2024 and need assistance in finding top-notch accommodations, Airbnb has introduced “Guest Favorites.” This collection comprises the 2 million most beloved homes on Airbnb, selected based on their outstanding ratings, reviews, and reliability. These homes consistently receive stellar reviews, averaging above 4.9 stars, and excel in categories such as check-in convenience, cleanliness, listing accuracy, host communication, location, and value. Here are some of the most wished-for Guest Favorite homes to inspire your New Year travels:

1. Panoramic view close to Quebec City
2. Hector Cave House
3. Trullo Edera
4. Casa do Rio
5. Cob Cottage
6. Gawthorne’s Hut

Wholesome getaways: National parks and breathtaking vistas
After a bustling social calendar at the end of the year, travelers are yearning for relaxation and rejuvenation when planning their 2024 vacations. National parks, breathtaking views, and beachfront locales have emerged as the top booked categories for the upcoming year. The following are some of the most booked categories globally for 2024, based on bookings made from January 1, 2023, to September 30, 2023, for travel throughout 2024:

1. National parks
2. Amazing pools
3. Beachfront properties
4. Breathtaking views
5. Iconic cities

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