New CRO Stuart Barwood To Drive AI Innovation In Travel Industry

Published on December 14, 2025

Mobi.AI, a global leader in artificial intelligence (AI) solutions for the travel and tourism industry, has appointed Stuart Barwood as its new Chief Revenue Officer (CRO). This strategic move aims to accelerate the company’s growth by driving AI innovation in travel retail, offering cutting-edge solutions for airlines, hotels, and other tourism-related businesses. With a strong focus on modernizing digital retail experiences, Mobi.AI is set to help industry players improve customer engagement, optimize operations, and unlock new revenue streams.

Barwood’s extensive experience in commercial strategy and digital transformation within the travel sector is expected to play a pivotal role in shaping Mobi.AI’s future. His leadership will provide valuable insights as the company pushes forward in using AI to cater to evolving consumer behaviours and demands in the tourism space. As the travel industry increasingly turns to AI, Mobi.AI’s AI-driven tools are designed to provide intuitive and personalized experiences for travellers across multiple touchpoints.

AI-Powered Solutions Driving Change in Tourism

The travel industry has seen a rapid shift towards AI-driven solutions in recent years, with airlines, hotels, and tour operators looking for innovative ways to enhance customer experiences and streamline their operations. Mobi.AI’s unique offerings address these needs by combining advanced AI technologies with customer-centric approaches. The company’s core solutions include intent-driven search, AI-based optimization, and bespoke applications designed for airlines and hospitality providers.

These solutions provide a more personalized, efficient, and data-driven approach to travel booking and customer engagement. For instance, the intent-driven search engine allows travellers to make more informed decisions, guiding them towards destinations and services based on their preferences. This AI-powered search technology understands natural language, ensuring a seamless and engaging experience for users.

Another core offering, the Model Context Protocol (MCP), enables seamless integration of travel systems, data, and workflows, providing brands with real-time access to critical information that can improve operational efficiency and customer satisfaction. With these technologies, Mobi.AI is poised to reshape the way the travel industry engages with customers.

Stuart Barwood’s Role in Revolutionizing Travel Retail

Stuart Barwood, who brings nearly 25 years of senior leadership experience in the travel and technology sectors, is poised to take Mobi.AI’s growth to new heights. Having held various strategic roles in the travel industry, Barwood has helped launch airlines and driven commercial transformation across multiple organizations. His appointment as CRO signals Mobi.AI’s commitment to maintaining its position at the forefront of AI innovation in the travel industry.

With his expertise in digital retail and commercial strategy, Barwood will play a key role in refining Mobi.AI’s offerings, ensuring that its solutions meet the dynamic needs of the tourism industry. As the global travel market continues to evolve, Mobi.AI’s ability to offer seamless AI-based tools that optimise business operations and customer engagement will be crucial in helping tourism brands stay competitive and provide a superior traveller experience.

Unlocking the Full Potential of AI in Travel

Mobi.AI’s comprehensive approach to AI integration includes the development of custom apps and enterprise-grade solutions that directly impact the tourism industry. By working closely with airlines and hospitality providers, the company helps unlock the full potential of AI technology. These tools aim to drive growth by increasing efficiency, enhancing customer interactions, and offering valuable insights into consumer preferences.

In the highly competitive tourism sector, where customer loyalty and satisfaction are critical, Mobi.AI’s solutions enable brands to deliver more personalized and streamlined services. As the industry continues to embrace digital transformation, Mobi.AI’s AI-powered technologies are expected to lead the way in improving both the customer experience and the operational efficiency of tourism brands.

The Future of AI in Tourism

As AI continues to evolve, the tourism industry is witnessing an exciting shift in how businesses interact with customers and optimize their operations. Mobi.AI’s solutions are positioned to be a driving force in this transformation, providing tourism brands with the tools they need to stay ahead of the curve. With Stuart Barwood’s appointment, Mobi.AI is well-equipped to take on new challenges and opportunities in the ever-changing landscape of AI-powered travel.

By leveraging AI technology to enhance customer experiences and streamline operations, Mobi.AI is helping travel and hospitality brands unlock new revenue streams, making the future of tourism more efficient, personalized, and customer-focused than ever before.