Sabre Corporation and Bangkok Airways Extend Partnership for Industry Growth

Wednesday, April 17, 2024

Sabre Corporation, listed on NASDAQ as SABR and known for its leading software and technology solutions in the global travel sector, has just unveiled an updated agreement with Bangkok Airways. This comes as Bangkok Airways aims for continued growth, investment, and collaboration within the industry.

This renewed partnership signifies the third extension of cooperation between the two entities. Under this agreement, Bangkok Airways will persist in utilizing Sabre’s comprehensive range of network planning and optimization solutions. These tools aid in the creation of profitable routes and enriching passenger options. Specifically, the airline will continue leveraging Sabre’s Cloud-enabled Schedule Manager, Slot Manager, and Codeshare Manager.

“We’ve been working together with Sabre for almost a decade. In that time, Sabre’s technology has become imperative to both our day-to-day operational efficiency and our longer-term growth strategy,” said Mr. Chulin Kocharoen, Vice President – Network and Product Development, Bangkok Airways. “We’re absolutely thrilled that this renewed agreement will enable us to continue to benefit from Sabre’s advanced, intuitive solutions to optimize our flight schedules, enhance route planning, and respond swiftly to evolving dynamics in our regional markets.”

Bangkok Airways, recognized as Asia’s Boutique Airline, operates flights from Thailand to over 20 regional destinations, such as Singapore, the Maldives, Cambodia, China, and Laos. Operating from Suvarnabhumi Airport, the airline has recently unveiled fresh interline partnerships with Air India and a codeshare agreement with Singapore Airlines. These initiatives aim to enhance travel convenience and connectivity for passengers, expanding the airline’s codeshare agreements managed through Sabre’s Codeshare Manager to 28 in total.

“We’re delighted that, through this deal, Bangkok Airways has signalled continued confidence in our technology,” said Rakesh Narayanan, Vice President, Regional General Manager, Asia Pacific, Travel Solutions, Airline Sales.  “The set of network planning and optimization solutions that Bangkok Airways continues to choose from Sabre come together powerfully to enable them to automate and execute profitable schedules, proactively manage slots, and broaden their network while, ultimately, improving customer choice and satisfaction.”

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