Sri Lanka Tourism wraps up India Networking in Delhi

Monday, February 19, 2024

Sri Lanka Tourism is preparing to wrap up its successful Tourism Networking Event in India with a grand finale at Shangri-La Delhi on Tuesday, February 20th. Following a triumphant showcase in Mumbai at Sofitel BKC, Sri Lanka Tourism is gearing up for another impressive display of its offerings, marking the culmination of its India tour.

The event will be inaugurated by HE Kshenuka Senewiratne, The High Commissioner of Sri Lanka in New Delhi, along with key figures such as Mr. Nalin Parera, Managing Director of the Sri Lanka Tourism Promotion Bureau, Mr. Krishantha Fernando, General Manager of the Sri Lanka Convention Bureau, and Ms. Jyothi Mayal, President of the Travel Agents Association of India (TAAI). This event promises to be of great significance, highlighting Sri Lanka’s remarkable tourism growth and fostering collaboration with esteemed industry leaders. Attendees can also expect a pivotal announcement as the Sri Lanka tourism board reveals the dates for the forthcoming 3rd MICE Expo scheduled for May 2024.

Key Points from the Event:

1. Rapid Increase in Indian Visitors: Sri Lanka anticipates a significant surge in Indian visitors, with numbers expected to more than double from January last year to January 2024, reaching an impressive 34,399.
2. Robust Tourism Earnings: Sri Lanka’s tourism earnings are steadily rising, projected to surpass $2 billion in 2023. This achievement reflects the resilience and growth of Sri Lanka’s tourism industry.
3. Ambitious Targets for 2024: The Sri Lankan Tourism Delegation will express gratitude for India’s support and outline ambitious targets for 2024, demonstrating Sri Lanka’s commitment to enhancing its tourism sector further.
4. Importance of Bilateral Relations: HE Kshenuka Senewiratne will shed light on the crucial role of people-to-people connectivity in strengthening bilateral relations between Sri Lanka and India.
5. Premier MICE Destination: Sri Lanka is poised to emerge as a premier MICE (Meetings, Incentives, Conferences, and Exhibitions) destination, with the 3rd MICE Expo scheduled for May 2024, highlighting its potential to host international events and conferences.
6. Focus on Sustainability and Cultural Heritage: Future plans include a strong emphasis on sustainable tourism practices and the preservation of cultural heritage sites, showcasing Sri Lanka’s dedication to maintainingits natural beauty and its rich cultural heritage for generations to come.
7. Connectivity: With 95 flights linking Sri Lanka to nine Indian cities, travel between the two nations has never been more accessible. Round trip fares vary from Rs 16,000 to Rs 90,000 based on the departure city and class, with remarkably short travel times such as Delhi to Colombo in approximately 3 hours and 35 minutes.
8. Seamless Shopping via UPI: The recent launch of India’s Unified Payment Interface (UPI) in Sri Lanka has made transactions even more seamless for travelers.
   As Sri Lanka and India continue working together, they open doors to mutual prosperity and cultural exchange. Travelers are invited to explore the timeless allure of the Pearl of the Indian Ocean as Sri Lanka’s tourism industry continues to flourish.

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