Published on : Thursday, February 28, 2019
Domestic tourism registered an increase with 17.7 million stays by Swiss guests – going up 2.7% on the previous year.
The Swiss tourism industry was hit hard by the strong franc, which made holidays in Switzerland more expensive for Europeans.
In spite of that, German tourists remained the largest market, followed by the United States. In 2018 alone, visitors from the US made more than two million overnight stays in Switzerland. The number of guests from Southeast Asia i.e. Thailand, Indonesia, Malaysia, Singapore and India also grew by around 10%.
Brexit uncertainty didn’t pose any hindrance for the number of British overnights increasing by 2.3%.
Switzerland Tourism said that it is hopeful for 2019, expecting the positive trend from Europe to continue and continued demand from India, China, the US and Australia.