Thomas Cook India Garners Prestigious ‘MICE Tour Operator of the Year – Outbound’ Accolade at SATTE

Wednesday, March 6, 2024

Thomas Cook (India) Limited, the premier omnichannel travel services provider in India, has been acclaimed as the ‘MICE Tour Operator of the Year – Outbound’ at SATTE, a prominent platform in Asia for the travel and tourism industry. SATTE serves as a hub for industry stakeholders to engage in business transactions, exchange insights, and foster innovation.

The esteemed recognition was bestowed upon Thomas Cook’s MICE Team in acknowledgment of its exceptional performance in outbound operations throughout the previous year. The team orchestrated seamless movements for mid to large corporate MICE groups ranging from 100 to over 2000 delegates/customers across an array of destinations. These destinations included Iceland, Switzerland, France, Italy, Dubai, Denmark, Australia, Spain, Portugal, Dubai, Abu Dhabi, Malaysia, Japan, Turkey, Thailand, Africa, and Kenya.

Central to the success of Thomas Cook’s MICE operations was the establishment and utilization of robust partnerships and alliances. These collaborations facilitated the delivery of unique and unforgettable experiences for corporate MICE clients. Notable highlights encompassed innovative endeavors such as deploying a specialized food truck near Iceland’s Skógafoss, offering a decadent chocolate train excursion in Switzerland, organizing exclusive Ferrari drives at the birthplace of Ferrari in Modena, thrilling regatta sailing adventures in Barcelona, exhilarating Harley-Davidson biking excursions through Capetown, and orchestrating self-driven journeys in supercars from Germany to Austria, among other bespoke offerings.

Meera Charnalia, Executive Vice President and Head – MICE, Thomas Cook (India) Limited said, “We are truly honoured to be selected as the MICE Tour Operator of the Year – Outbound at SATTE. This noteworthy award acknowledges our leadership in the MICE sector and recognizes our strong delivery.
At Thomas Cook, we believe that MICE is an art and take great care to understand the requirements of our customers with the aim to deliver exceptional experiences towards customer.

Our impeccable delivery in ensuring customer delight, be it a select CXO set or a mega corporate MICE group, and across a range of destinations, is a testament to our team’s outstanding performance – both in innovation and execution!”

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