Monday, April 1, 2024
Trip.com Group, a leading worldwide travel service provider, entered into an extensive strategic partnership with Capital A Berhad, the holding company for the budget carrier AirAsia. This alliance encompasses a broad range of collaborative efforts across various business sectors including flight bookings, hotel reservations, attractions, car services, and financial transactions.
This partnership marks the enhancement of a previously established alliance in 2020, aiming to deepen the cooperative relationship between the two entities. Together, they will focus on extending AirAsia’s presence and diversifying its services through the innovative offerings of Trip.com Group, such as advanced merchandising techniques and the Virtual Interline product.
The collaboration is set to raise service standards and enhance product quality for customers through joint efforts, particularly in customer support between Trip.com Group and AirAsia. Additionally, TripLink will furnish the AirAsia Aviation Group with advanced payment solutions, thereby generating additional value for both parties. This initiative will not only allow AirAsia to achieve cost savings but also to deliver greater value to its patrons.
Ms Jane Sun, Chief Executive Officer, Trip.com Group, said: “We have a strong and long-standing relationship with Capital A, and the signing of this strategic partnership marks another important milestone in our ongoing journey to grow and strengthen the tourism industry. It is also an affirmation of the positive outcomes we have seen since we signed our initial agreement in 2020. At Trip.com Group, we continually improve our processes and customer experiences, and we are excited to leverage this competency as we work with Capital A to empower our users and enhance their travel experience.”
CEO of Capital A Mr Tony Fernandes said: “We are thrilled about the participation of Capital A’s three entities – AirAsia, AirAsia MOVE, and BigPay – in this partnership. Our collaboration extends beyond promoting AirAsia flights and ancillary on Trip.com Group’s platforms. AirAsia’s inventory and growth plans are focused on China and then getting Trip.com Group’s customer base into ASEAN, while AirAsia MOVE will collaborate on Trip.com Group hotel inventory and offer MOVE activities, tickets, and ride collaborations for Trip.com Group users. Together, we will leverage each other’s extensive network and resources to offer enhanced travel experiences to our customers, delivering mutual growth and success for our two organisations.”
Wednesday, May 1, 2024
Wednesday, May 1, 2024
Wednesday, May 1, 2024
