TUMI Announces Official Luggage Partnership with PGA TOUR and LPGA Amidst Golf Line Launch

Thursday, February 29, 2024

TUMI, a premier brand known for its travel, lifestyle, and accessories, is expanding its presence into the high-end sporting goods market with the debut of an exclusive golf gear and accessories line. This addition to the TUMI Sport range is designed to enhance the performance and functionality for golfers at every level, from competitive players to enthusiasts.

The new Golf collection offers a comprehensive solution for golf travel, allowing users to experience TUMI hallmark of unparalleled functionality, exceptional quality, and meticulous attention to detail both during play and in transit. Available in shades of black and off-white/tan, the lineup features a variety of products including the Golf Cart Bag, Golf Stand Bag, Golf Range Bag, and Golf Hardside 2 Wheeled Travel Case, along with duffels, totes, club covers, and more, with select pieces offering personalization through monogramming.

“At TUMI, we are committed to perfecting customers’ journeys as they pursue their passions. We know a lot of our customers are avid golfers, whether conducting business outside of the boardroom or enjoying the challenge of the game. We wanted to ensure all the details and qualities that draw people to TUMI are encompassed in a golf collection that is as durable and functional as any of our travel pieces, without sacrificing the luxury that is emblematic of the sport,” said Victor Sanz, Global Creative Director of TUMI.

The golf bags are crafted with FXT Ballistic Nylon for supreme protection and feature numerous pockets for optimal organization, including a USB-C charging port and a rain cover for the Golf Cart Bag. The Golf Stand Bag is designed for convenience, with removable padded straps for easy carrying, and like the Cart Bag, it has room for 14 clubs and offers USB-C charging.

For those traveling with their golf gear, the Golf Hardside 2 Wheeled Travel Case provides extra space for clothes or accessories, featuring a durable polycarbonate shell, easy-to-carry handles, and other items such as a versatile Golf Duffel that doubles as a backpack and a 3 Pack Golf Club Cover Set for club protection and gifting.

TUMI’s introduction of the Golf collection coincides with being named the “Official Luggage” of the PGA TOUR and the LPGA, reinforcing its commitment to excellence in the sporting world. This follows partnerships with other elite sports organizations like Tottenham Hotspur, McLaren Racing, and the Professional Tennis Players Association.

Golf fans and TUMI enthusiasts are invited to explore the Golf collection at the LPGA Tour’s HSBC Women’s World Championship at Sentosa Golf Club in Singapore, from February 29 to March 3, 2024. This event marks TUMI’s inaugural on-site experience at a tournament, featuring product showcases, VIP and influencer engagements, and more.

“We are thrilled to partner with the PGA TOUR and the LPGA to support their organizations and athletes in pursuit of excellence. With TUMI being an international lifestyle brand, we value these two global partnerships and it gives us great pleasure to be involved with the LPGA’s HSBC Women’s World Championship in Singapore, as well as other global events around the world in the future. We are committed to empowering our customers and athletes alike with the best in performance luxury wherever their journeys take them,” said Jill Krizelman, Senior Vice President of Global Marketing and eCommerce at TUMI.

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