Amã Stays & Trails Elevates Premium Travel Experiences in 2024 with Groundbreaking Expansion of 110 Contracts and 33 New Openings Under Indian Hotels Company

Written By: Binoy Mehera

Binoy Mehera

A curious mind driven by a passion for storytelling, I find inspiration in uncovering hidden perspectives, exploring diverse experiences, and shaping ideas into narratives that leave an impact. With three years of experience in journalism and content creation, I have developed a strong instinct for identifying meaningful stories, blending research with creativity, and presenting information in a way that connects with readers. My storytelling journey is guided by a fascination for culture, travel, lifestyle, and the human experiences that define our world. I aim to create narratives that not only inform but also spark curiosity, evoke emotions, and offer audiences a deeper understanding of every story.

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January 17, 2025 2:30 AM

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Amã Stays & Trails, the prestigious homestay brand under the renowned Indian Hotels Company (IHCL), is rapidly transforming the premium travel landscape with a bold expansion strategy in 2024. The brand, synonymous with unrivaled luxury and exclusive experiences, has signed contracts for 110 new bungalows and is set to open 33 stunning properties this year. This impressive growth will elevate its portfolio to an extraordinary 250 bungalows, with a further 131 properties already in the pipeline, reinforcing its meteoric rise in the hospitality sector.

This expansion speaks to the growing appetite for personalized, high-end travel experiences that offer ultimate privacy, unparalleled comfort, and a deep connection to authentic local culture. Each Amã Stays & Trails bungalow is a masterpiece, thoughtfully designed to deliver the perfect fusion of home-like coziness and opulent luxury. Nestled in awe-inspiring locations, from the serene peaks of Himachal Pradesh to the picturesque coastal beauty of Kerala, these properties offer guests the opportunity to experience India’s most breathtaking landscapes in an intimate, exclusive setting.

Amã Stays & Trails’ portfolio spans an incredible range of handpicked destinations, offering a diverse collection of luxurious retreats and heritage homes. These thoughtfully curated properties offer guests a seamless escape into nature, steeped in local history and tradition. The brand’s unwavering commitment to providing immersive, authentic experiences is reflected in the exquisite selection of each property, which strikes the perfect balance between sophistication and the region’s rich cultural charm.

Sustainability and community empowerment lie at the heart of Amã Stays & Trails’ mission. The brand continues to lead in responsible tourism, with every property designed with eco-conscious practices that not only reduce environmental impact but also uplift local communities. Guests are invited to embark on transformative journeys, supporting sustainable tourism while contributing to the well-being of the communities they visit, creating a lasting, positive impact.

This dynamic growth strategy is part of IHCL’s ambitious vision to dominate the premium hospitality sector by offering bespoke, luxurious travel experiences that cater to the evolving tastes of affluent travelers. As Amã Stays & Trails continues to redefine the concept of luxury homestays, it is positioned to revolutionize the market with its blend of world-class service, sustainability, and cultural richness. With 131 additional bungalows in the pipeline, the brand is poised to become a trailblazer in global luxury travel, setting new standards for exclusive and unforgettable stays.

Ms. Deepika Rao, Executive Vice President, New Businesses and Hotel Openings, IHCL, said, “Reflective of the growing demand for experiential leisure, ama Stays & Trails has witnessed a 10X growth in its portfolio since its launch in 2019. More than 40% of our footprint resides in Maharashtra, Goa and Kerala capturing the high demand from the urban cities for drivable leisure destinations in these states.

She added, “Significant share of 2024 signings were greenfield in nature and demonstrates the long-term potential of this emerging hospitality format. Additionally, the brand forayed to newer destinations in the North like Corbett, Bhimtal, Udaipur, Mussoorie and Mukteshwar.”

amã Stays & Trails offers a distinctive blend of heritage and modernity through its diverse collection of bungalows, which include British colonial-style villas, Portuguese cottages, homes inspired by traditional Kerala architecture, and contemporary homestays. Each property is thoughtfully designed to reflect the local culture and heritage of its destination, providing guests with an unparalleled opportunity to immerse themselves in the history and charm of the region.